Partners

Juan F. Rivera

Partner and Managing Director-Boston, Simon-Kucher and Partners

Juan specializes in pricing, reimbursement and commercial strategy for healthcare products. He helps clients maximize the potential of their innovations by

- evaluating the potential of pipeline products/portfolios
- identifying the most attractive markets and segments to pursue
- guiding product development plans to build customer value
- devising pre-marketing plans
- determining optimal positioning, reimbursement, pricing and contracting strategies
- developing post-launch market development, defensive and price management strategies

He has advised more than 15 global life sciences companies in more than 10 countries and has crafted strategies for 2 of the world’s 10 best selling drugs.

Juan received an MBA with High Honors from Boston University and a B.S. in Industrial Engineering from Texas A&M University.

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