The global ingredient business is complex: Many different kinds of macro- and micro-ingredients are sold to many customers from different applications in several different regions. Our experienced ingredient team can help you when it comes to strategy and marketing challenges. We helped our clients in many different applications to find solutions for sales and marketing strategies, organizational and process reengineering, portfolio optimization and pricing.  

We work in teams that are used to the complexity of an international ingredient supplier and have experience in global project set-ups.

The global ingredient industry is currently undergoing a phase of consolidation. With an international sourcing base for the materials and a global customer universe, globalization is the norm in this business. Sourcing departments of many key accounts are demanding lower and lower prices that are squeezing the ingredient suppliers’ margin. As raw material prices have become more volatile, the profits have come under direct threat.  While manufacturers expect innovations more frequently and to be more customer-specific or even exclusive, the willingness to pay for standard ingredients is decreasing. To deal with these challenges, ingredients suppliers need comprehensive solutions to protect and increase profits, market shares and revenue.

  • Pricing excellence program
  • New innovation process
  • Product portfolio optimization
  • Sales excellence program
  • Key account management

Selected clients

  • CSM
  • Döhler
  • Firmenich
  • Genencor
  • Novozymes
  • Südzucker