Non-Profit Organizations

Challenges for the industry

Non-profit organizations play an increasingly significant role in our society and economy. They are by far the leading suppliers in areas such as health, elderly care, culture, sports, politics, and special interests. Non-profit organizations find themselves under increased pressure to implement business management strategies. Not only are they concerned with balancing income and spending, but they also have to think about the scope of their business, develop new visions, and prove themselves in a competitive environment. An increasing number of their members consider themselves "customers" and demand something in return for their contributions or dues (value-to-customer).

Solutions through Consulting Services

We help you develop a strategy for your organization that will guarantee its survival and future success. Using sophisticated marketing tools, we analyze the demands of target groups, work out an appropriate business scope, and make concrete recommendations on strategy and marketing. We will customize our services to fit the needs of your particular organization.

Project Examples

• Image analysis and repositioning for a social security authority
• Pricing policy for a non-profit soccer team
• Strategy for a private college
• Positioning for a business association

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