Most-Read Articles in 2020
January 18, 2021

The year 2020 brought with it incredible hurdles and transformation. However, one trend that did not change was the excellent content from our colleagues at Simon-Kucher, addressing the challenges and opportunities in some of the most affected industries.
From the many materials that our team shared during the course of 2020, here are the five most-read articles that stood out. They cover a variety of topics pertinent to the volatility of the crisis and the hurdles companies will need to overcome in the future - from how to work better together with customers, to building a more commercially agile organization and using digitalization as a top-line growth driver.
- Coronavirus
How Should Industries Respond to COVID-19? - Pricing
Dos and Don’ts for a Crisis - Healthcare
Eight Predictions for the Post-COVID-19 World - Digitalization
5 Ways to Escape Pricing and Sales Pressure Digitalization - Travel and Tourism
New Survey about Travelling During COVID-19
This is just a sample of the material Simon-Kucher shares throughout the year, covering both business insights and stories from our employees. To make sure you never miss any of our articles, reports, videos, and much more, check out our latest insights. Interested in learning more about the people behind the articles? Get to know our colleagues here.