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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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Simon-Kucher In the News

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  • Meet The Rebel Financial Advisor Helping Investors Save On Taxes

    Forbes
    January 10, 2021
  • Insurance in 2021: A tale of the ant and the grasshopper

    PropertyCasualty360
    January 04, 2021
  • Seven secret ingredients for successfully launching and commercialising a biopharma’s first drug in Europe

    European Pharmaceutical Review
    December 23, 2020
  • Banking Self-Assessment: Our Digital Sales Efforts Still Aren’t Working

    The Financial Brand
    December 21, 2020
  • How to sell insurance after COVID-19

    Digital Insurance
    December 09, 2020
  • Pricing Excellence Is A Strategic Differentiator In Wealth Management

    Forbes Finance Council
    November 30, 2020
  • Banks must focus on the human equation in AI, machine learning

    BAI
    November 06, 2020
  • Covid-19: how medtech is adapting to a distanced world

    Medical Device Network
    November 03, 2020
  • Membership Programs for Nonprofits

    Stanford Social Innovation Review
    October 28, 2020
  • Health apps now available on prescription in Germany

    Healthcare Global
    October 20, 2020
  • Two healthcare apps available for prescription in Germany for first time

    Healthcare IT News
    October 19, 2020
  • Survey: 35% of gamers have a subscription service

    GamesIndustry.biz
    October 14, 2020

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Featured Resource

The Rating Economy - Global Survey
Pricing
Pricing
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Sales
Digitalization
Digitalisation

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Company brochure: "Your Roadmap to Profitable Growth"

Gaining TopLine Power® through pricing, marketing and sales.

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

Simon-Kucher Rating Economy - Hands holding blocks of ratings
The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.