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Annual European Medical Technology Strategy Forum, February 11, 2020, Radisson Blu Hotel, Zurich Airport 

The MedTech industry has traditionally always experienced successful growth largely driven by a continuous launch of new innovations. Yet constrained budgets on payer and provider side has led to a decrease in willingness to pay and acceptance of good enough products. This growth gap coupled with increased expectations from the investor community has forced many MedTech companies to rethink their revenue models and find new avenues for profitable growth.

Best-in-class companies have started to develop and extract value beyond the core product portfolio. Some have even taken the step of redefining themselves from product to solutions providers. Common among them is that they redesign their revenue model to deliver unparalleled value to the customer by solving a clinical and/or economic need. These include among others enhancing value add services, monetizing integrated digital solutions, establishing win-win contracting models or forward integrating to care delivery.

Join us for the Simon-Kucher & Partners European Medical Technology Strategy Forum in Zurich, where industry representatives and experts from Simon-Kucher & Partners will share insights, practical approaches and best practice examples on new revenue models through monetizing beyond the core.

Attending the forum will provide you with valuable insights on:

  • Current trends and challenges in the MedTech space
  • Industry best practices on new revenue models
  • Practical approaches on how to monetize beyond the core
  • Successful implementation of new revenue models
Guest Speakers
Simon-Kucher Experts
10:00 - 10:30
Registration and welcome
10:30 - 10:50
Industry trends and best-practice revenue models
10:50 -11:35
Keynote speech

New revenue models: Insights from Medtronic

11:35 - 12:20
Keynote speech

New revenue models: Insights from Fresenius

12:20 - 13:20
Networking lunch
13:20 - 14:20
Interactive break-out session and discussion 1 (either A or B)

A. Monetizing digital solutions

Michael Erdtmann, Jan Bordon

B. Forward integrating to care delivery

Dr. Cosmin Bordea, Raf Onclin

14:20 - 14:40
Coffee break
14:40 - 15:40
Interactive break-out session and discussion 2 (either C or D)

C. Extracting value of integrated services

Judy Han, Gerald Schnell

D. Establishing win-win contracting models

Michael Fetahi Laursen, Omar Ahmad

15:40 - 16:00
Coffee break
16:00 - 16:30
Closing address
16:30 - 18:30
Networking reception


Register online today
The registration fee is waived if our short survey is completed
Download registration form
The registration fee is waived if our short survey is completed

Radisson Blu Hotel, Zurich Airport

Rondellstrasse, 8058 Zurich


Do you have any further questions about this event? Do not hesitate to contact our dedicated team.