The Road to Recovery in Consumer & Retail
As the world emerges from this “once-in-a-generation” crisis, we are entering a period of a “resurgent crisis”. Demand is volatile and driven by health and economic uncertainties.
Now more than ever, it is imperative to seize rapid revenue recovery opportunities.
Join us for a virtual breakfast to discuss how agile commercial decisions can help you improve your topline revenue, as you adjust to the ever-uncertain “new normal”.
We will cover topics such as:
- Refining product offerings: how to build a winning product offering, even for price sensitive customers
- Optimizing concessions: how to implement agile promotions that get customers in, whilst adjusting to demand rebound
- Revisiting price changes: how to evaluate your customer base to understand the balance of power and implement price changes
This session will focus on B2C businesses and is relevant for commercial leaders who are involved in managing product strategy, pricing schemes or sales strategy, in roles such as Head of Pricing, VPs of Product, Commercial Heads, and Business Development Managers.
Once registered, you'll receive an email to confirm your place, and you can opt-in to have a breakfast box delivered to your door!