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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

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How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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  • Brexit

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    January 14, 2021

    Future trading conditions in a post Brexit World?

  • Define platform strategies and manage external partners

    Studies and Research

    January 11, 2021

    Global Sales Study 2020 - Define platform strategies and manage external partners

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    January 11, 2021

    Global Sales Study 2020 – Leverage analytics to reach customers

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    Global Sales Study 2020 – Complete the digital transformation

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    Global Sales Study 2020 – Banking & Financial Institutions

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    January 05, 2021

    NICE’s Highly Specialized Technologies

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    NICE Health Technology Evaluation Methods Review

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    January 05, 2021

    “COVID-friendly” Cancer Treatments – What Will Be the Lasting Impact of Interim Access?

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    January 05, 2021

    Will Patented Drugs Be Included in the Revised National List of Essential Medicines (NLEM) and Subject to Price Control?

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    January 05, 2021

    PMPRB Strips Off Stringiest Policies Initially Proposed

  • Argentina pr brief

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    January 05, 2021

    Are We Nearing the End of Free Drug Pricing in Argentina?

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    Blog post

    December 18, 2020

    New Study Shows: Digital Reading Gains Widespread Acceptance

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    December 14, 2020

    How Industries Globally Have Adapted to Uncertainty in 2020 - Part 3

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    December 14, 2020

    How Industries Globally Have Adapted to Uncertainty in 2020 - Part 2

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    December 10, 2020

    How Industries Globally Have Adapted to Uncertainty in 2020 - Part 1

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    December 09, 2020

    Trends 2021: How Business Will Change as the Crisis Persists

  • 4 key commercial trends that shape the future

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    December 08, 2020

    Industrial Electronics & Automation: 4 Key Commercial Trends That Shape the Future

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    December 07, 2020

    Global Sales Study: Lasting Effects of the COVID-19 Crisis on Bank Sales

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    November 30, 2020

    8 Dos and Don’ts of Tender Strategy and Execution in Pharma

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    November 30, 2020

    5 Rules for Producers and Retailers to Jointly Build Customer-centric Promotions

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The Rating Economy - Global Survey
Pricing
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Digitalisation

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Company brochure: "Your Roadmap to Profitable Growth"

Gaining TopLine Power® through pricing, marketing and sales.

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

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The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.