Jens Baumgarten

Global Head of Banking and Senior Partner

Jens Baumgarten co-leads the global Banking practice at Simon-Kucher and is based in the Frankfurt office. His consulting work focuses primarily on value management, strategic pricing, and sales optimization. He has carried out national as well as international projects for clients in the US, Europe and Asia. Besides financial services, his industry experience covers telecommunications, automotive and utilities.

He has published numerous articles on strategy, marketing, sales and pricing in the financial services sector in Germany, the US and the UK. Jens is a frequent speaker at conferences and seminars where he covers topics in the areas of strategy, marketing and pricing.

Prior to joining Simon-Kucher, Jens studied business at the University of Augsburg in Germany, where he specialized in Marketing, Management & Organization and Business Psychology. In addition, Jens holds an MBA degree from the University of Dayton.

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