Simon-Kucher has a long and fruitful history in the automotive industry, generating successful outcomes for suppliers, OEMs, and retail and service providers as they boost profits and stay competitive. We create comprehensive solutions to complex marketing, sales and pricing problems that have a significant impact on our clients’ top and bottom lines, both now and into the future. Furthermore, as the industry faces significant upheaval, with increased price pressure and competition and rising uncertainty, we are leading our automotive clients into new areas such as digitalization, the transition to hybrid and electric cars, and the emergence of self-driving cars.

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