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Featured
A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

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Insights - Travel, Tourism, Leisure

Resources Menu

  • Overview
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travel

Blog post

August 05, 2021

Travel Trends Study 2021: The Revenge Traveler is Here to Stay!

the world

Blog post

June 25, 2021

Commercial Creativity in Travel, Tourism, and Leisure: Beat the Fear of Failure

Commercial Creativity for Mobility Players

Blog post

May 21, 2021

Commercial Creativity for Mobility Players

Travel ready

Blog post

February 05, 2021

Tourists eager to hit the road again: Travel industry needs to be prepared

fitness

Blog post

January 29, 2021

Fitness Market Under Pressure: 7 Winning Strategies to Survive in 2021 and Beyond

airport gate

Blog post

July 23, 2020

“Staycations” on the Rise: New Survey about Travelling and Tourism in the Time of Corona

shop owner with open business card

Blog post

July 22, 2020

Leisure and Tourism: “How Effectively Businesses Are Rebounding Depends on How They Adjust to Changes”

Empty airport departure lounge

Blog post

April 23, 2020

Nine Action Points for Travel Companies to Respond to COVID-19

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Blog post

April 22, 2020

Commercial Response Strategy for the Travel Industry During the First Stage of the COVID-19 Crisis

COVID-19 and Airlines

Blog post

March 26, 2020

COVID-19 and Airlines - Start planning for recovery now

corona virus under microscope

Blog post

March 09, 2020

Coronavirus Impact: How Should Industries Respond to COVID-19?

Person using smartphone

Blog post

October 28, 2019

How to Personalize your Personalization Strategy

plane

Simon-Kucher Perspectives

May 15, 2019

Airline Fare Families and Beyond - Untangle Fare Architectures and Improve Monetization Capabilities

aerospace

Simon-Kucher Perspectives

September 06, 2018

TopLine Power® in Aerospace and Defense

Video

September 03, 2018

Dynamic Pricing in a Digital World

Embracing digitalization to achieve top-line growth in the restaurant industry

Blog post

December 06, 2017

Embracing Digitalization to Achieve Topline Growth in the Restaurant Industry

Digitalization in the travel industry

Blog post

September 19, 2017

Digitalization in the Travel Industry

Sales and Marketing organization design

Success story

July 18, 2017

Designing Organizational Structure for Sales and Marketing

Global Pricing Study 2012 key results

Simon-Kucher Perspectives

November 22, 2016

Global Pricing Study 2012

 

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon-Kucher Rating Economy - Hands holding blocks of ratings
The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.