What Pricing Power does your company have? Are markets picking up but your prices are not? Do you have a plan to achieve your pricing goals, or does the market determine prices for you? Are you stuck in a price war? All of these topics were discussed in the 2018 Chicago Pricing Forum.
On Thursday, July 19, 2018, Simon-Kucher & Partners hosted their inaugural forum and introduced the new US office in the City of Chicago. A variety of industry experts across consumer, technology and business-to-business platforms shared their perspectives in presentations and panel discussions. Key topics of the forum included:
Practical insights from successful companies to kick-start pricing transformations,
Methods and tools to systematically increase your Pricing Power and boost profits, and
A discussion on alternative revenue models and price structures that work for you and your customers
12:00 - 1:00 pm
Registration & Light Lunch
1:00 - 1:15 pm
Philip Daus, Partner, Simon-Kucher & Partners
1:15 -1:40 pm
Maximizing customer lifetime value:
Josh Bloom, Partner & Global Head of Software, Internet, Media, Simon-Kucher & Partners
Rachel Geller, Managing Director, Insight Venture Partners
1:40 - 2:05 pm
Segmented pricing strategy: How to take advantage of differences in willingness to pay across offers & occasions:
Ricardo Rubi, Partner, Simon-Kucher & Partners
2:05 - 2:35 pm
Subscribed! - How pricing and packing evolves in subscription businesses
Adam Echter, Senior Director, Simon-Kucher & Partner
Amy Konary Vice President Customer Business Innovation, Zuora
2:35 - 2:55 pm
Coffee & Networking Break
2:55 - 3:35 pm
Ask the Experts: A set of Simon-Kucher expert partners answer your questions, live!
Andre Weber, Managing Partner, Simon-Kucher & Partners
Brad Soper, Partner and Board Member, Simon-Kucher & Partners
Susan Lee, Partner, Simon-Kucher & Partners
Dr. Wei Ke, Managing Partner, Simon-Kucher & Partners
Moderator: Adam Echter, Senior Director, Simon-Kucher & Partners
3:35 - 4:00 pm
Packaging and pricing
Jordan Domash, GM, Insight, Relativity
4:00 - 4:20 pm
Coffee & Networking Break
4:20 - 5:00 pm
Practitioner Panel: Building a world class pricing organization
John Medio, President-Americas, Rockfon
Gurkan Munsuz, Senior Director of Revenue Growth Management, Kellogg
Paul Tennola, Chief Financial Officer, PayNet, Inc.
This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!
The 6th Houston Strategy & Pricing Forum is an annual event for executives involved in developing growth strategies for their companies. Its objective is to share innovative practices for commercial excellence and strategic price management with the goal of helping companies grow profits in challenging market environments. This year’s forum will focus on how to develop and maintain effective commercial excellence initiatives in an increasingly digital business environment.
Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.
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