The automotive sector will see more transformation in the coming decade than in the last 50 years combined. Although the industry is already adapting to trends such as electric mobility, self-driving cars, and digitalization, the unprecedented pace of change shows no sign of slowing. Simon-Kucher has a long and fruitful history in the automotive industry, generating successful outcomes for suppliers, OEMs, retailers, and service providers to boost profits and stay competitive. Furthermore, as the industry faces significant upheaval, we are leading our automotive clients into new areas, including digitalization, the transition to hybrid and electric cars, and the emergence of autonomous vehicles.
The Automotive Insights newsletter highlights comprehensive solutions for the complex marketing, sales, and pricing problems industry players are confronted with. Each issue will showcase key insights for both OEMs and suppliers and outline key lessons from other industries that are already further along in the transition process.
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