About the event
Whilst COVID-19 continues to spread, we are gearing up for our 3rd Tech Summit: “Cracking the Revenue Growth Formula".
Our 2020 Global Software Study shows that more than 60% of all software companies are dealing with negative impact as a result of COVID-19. Where cracking the revenue growth formula was already a major challenge pre-COVID-19, this has only grown in importance: particularly in these times, our role as business leaders is to look ahead and initiate measures to keep our companies on a growth track.
During this virtual event we will share key learnings from our 400+ global software benchmarks, expert insights from our monetization experts in Silicon Valley and practitioner views from our guest speakers: the VP Product Management from Mendix and the Sales Director from Exact. Together we will crack the three elements of the revenue formula:
- How do you get your product offering right to maximize adoption, monetization and retention?
- How do you implement value-based pricing best practices to maximize your value potential?
- How do you create a successful sales engine to maximize (recurring) sales effectiveness and conversion?