Digitalization in Healthcare: “Digital Therapeutics – Driving Factors for Market Access and Commercial Success”

Radisson Blu Hotel Zurich Airport, Rondellstrasse, 8058 Zurich, Switzerland


Digital solutions will be the key differentiator for the healthcare industry in the future, laying the foundation for new sustainable business models. The majority of healthcare companies have already invested in digital solutions. However, less than a quarter have actually seen an impact on their top line – lagging behind other industries.

In order to achieve long-term, sustainable results, companies must first clearly define overarching strategic goals for their entire digital portfolio as well as for individual solutions. Many companies invest in digital solutions without thoroughly assessing their commercial and market-access potential from a patient, service-provider, and payer perspective. Current healthcare structures are not able to keep pace with digital transformation, as new technologies are being launched faster than they can be adopted. However, recent developments in the US, Germany, and the UK indicate this is about to change.

Join us at the Simon-Kucher & Partners session Digitalization in Healthcare: “Digital Therapeutics – Driving Factors for Market Access and Commercial Success,” a platform for discussing essential industry insights and sharing examples of how to leverage growth opportunities for your digital solutions in the healthcare industry.

Why you should attend:

  • Gain insights into commercial trends and challenges of digital solutions
  • Discuss your options for commercializing digital solutions
  • Understand how to successfully monetize digital therapeutics
  • Hear about best practices and other lessons from a global industry leader
  • Network and share ideas with other industry professionals

Lunch will be provided, so feel free to join us for the entire day.

This event is sponsored by Simon-Kucher & Partners. If you have any questions, please reach out to us at


09:30 – 10:00
Registration and welcome coffee
10:00 – 10:30
Welcome and Introduction: Digital Trends and Challenges in the Healthcare Industry
Moderated by
10:30 – 11:15
Setting Up for Success: Defining Your Digital Vision and Commercial Strategy
Moderated by
11:15 – 12:00
Monetizing Digital Therapeutics
Moderated by
12:00 – 13:00
Lunch break
13:00 – 13:45
Lessons From the Industry
Moderated by
13:45 - 14:00
Key takeaways and closing remarks