The chemicals industry remains one of the most turbulent industries in the world. Globally networked supply chains, energy dependency and sustainability issues, trade restrictions, and highly volatile demand present major challenges for the industry. To be successful, companies need to be prepared to react quickly to any changes in the market and customer requirements – whether these involve adapting during the innovation process, quickly managing customer-specific developments in the market, aligning the sales organization to new growth segments, or steering operational marketing, sales, and pricing processes. As advancing digitalization increases the pressure to act, customer proximity and agility are becoming decisive success factors.

Based on our experience from over 500 optimization projects in the chemicals industry and downstream customer industries, we help our clients develop, digitalize, and implement tailored commercial strategies. We draw on our highly specialized commercial expertise and in-depth industry knowledge in basic, fine, and specialty chemicals as well as formulated end products.

We support our clients with:

  • Market-oriented growth strategies
  • Innovation management and monetization
  • Sales optimization and digital sales approaches
  • Sales channel strategies
  • Optimization of offer portfolio and marketing
  • Contract and price management
  • Commercial and digital sales transformation programs

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