

Profitable growth is a key priority for wholesalers, which face increasing pressure on volume and margins. Established companies and newcomers are competing on price more than ever before, and customers can now compare deals and terms online. Armed with this information, customers are demanding more for less. Such rising competition and transparency have transformed the wholesale market.
Pricing and sales effectiveness have become critical to helping wholesalers stabilize and increase revenue and profit. Typically, our solutions achieve sustainable margin improvements of 100 to 300 basis points in return on sales.
Too often wholesalers struggle to maximize their portfolio’s full revenue and profit potential because they don’t have a robust value pricing and selling strategy. They base their products’ prices on cost-plus metrics, tradition and gut feeling, instead of determining its value to customers. As their portfolio includes millions of products and thousands of customers, determining the right price for every transaction is complex and challenging. This becomes even more critical when hundreds of sales people can potentially make price decisions.
During the past 30 years, we have helped many wholesalers and distributors around the world successfully overcome these challenges and grow profitably. We have done so by developing leading analytical solutions specifically for the high transactional intensity of this industry.
Simon-Kucher deeply understands the challenges and dynamics of distribution and wholesale companies. We bring a hands-on mentality to our consulting work and are committed to deliver long-lasting solutions for our clients.
Our projects for wholesalers and distributors include:
Distribution & Wholesale Experts
Featured Resources
Blog post
January 31, 2021
4 Steps to Increase Profitability in Wholesale with Successful Private Labels
Blog post
February 03, 2020
Machine Learning in Wholesale: Vision for the Future or Common Practice?
Blog post
July 02, 2019
How to Select the Right Performance Variables for Incentive Systems
Blog post
March 02, 2018
Simon-Kucher Perspectives
December 08, 2016
Simon-Kucher Perspectives
November 22, 2016
Simon-Kucher Perspectives
November 22, 2016
Simon-Kucher Perspectives
November 22, 2016
Simon-Kucher Perspectives
November 22, 2016
Simon-Kucher Perspectives
October 07, 2016
How to Build Pricing Power and Increase Long-term Profitability in Wholesale
Featured Resource