Chris Yuyang Yin is a senior consultant at Simon-Kucher & Partners Beijing office. He supports project execution in Greater China.
Before joining Simon-Kucher, Chris gained a rich experience in consulting and various industries across Asia Pacific, Europe and North America.
He specializes in strategy, marketing, pricing and sales for B2B and B2C businesses. He has executed multiple projects in topline growth strategies for multinational as well as leading local corporations.
He holds a bachelor degree in International Business Management from the University of Nottingham in the United Kingdom. He also holds a master degree in Management with a concentration on Strategy from WHU – Otto Beisheim School of Management in Germany.