Latest Insights

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June 25, 2020

The Pricing Puzzle
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June 24, 2020

A Silent Force: Is the Unique Cybertruck Poised to Disrupt the US Truck Market?
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June 23, 2020

Coronavirus: Nine in Ten Companies Need to Act Now!
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June 23, 2020

Spotlight COVID-19: How Digitally Ready are Sales Organizations in CHC?
Book

June 22, 2020

Resilient Distribution in Banking for a Pandemic World
Book

June 17, 2020

From Free Fall to Gliding - The Agile Cost Management Challenges in an “After Corona” World
Blog post

June 04, 2020

10 Tactical Pricing and Contracting Measures to Maximize COVID-19 recovery in MedTech
Video

June 03, 2020

Navigating the COVID-19 Resurgent Crisis Map
Blog post

June 15, 2020

Leading Through the Crisis
Blog post

May 20, 2020

COVID-19: 7 Steps to Reshape Disrupted Customer Engagement Models in Life Sciences
Book

May 18, 2020

Surviving The Resurgent COVID-19 Crisis
Video

May 13, 2020

Surviving the Resurgent Crisis: Why Commercial Agility Will be Your Key Capability
Blog post

May 11, 2020

Remote Selling in the Midst of COVID-19
Blog post

May 07, 2020

New Propositions and Pricing in the "Six-Feet" Economy
Blog post

May 06, 2020

Overcoming New Challenges in Biopharmaceutical Launch Strategies amid COVID-19
Blog post

May 05, 2020

Unlocking COVID-19 Diagnostic Testing Bottlenecks: Interview with Oguzhan Atay from BillionToOne
Blog post

April 29, 2020

Who Will Emerge as a Winner Among Online Food Retailers Post-COVID-19?
Blog post

April 23, 2020

Insurance: The COVID-19 Opportunity
Blog post

April 23, 2020

Ecommerce Post-COVID-19: Critical Success Factors for Retailers in MENA
Blog post

April 23, 2020

Nine Action Points for Travel Companies to Respond to COVID-19

Featured Resource

The Rating Economy - Global Survey

Pricing

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Digitalization

Featured

A Practical Guide to Pricing

A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn

We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility

Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing

A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

Simon-Kucher Rating Economy - Hands holding blocks of ratings

The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.