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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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  • The pricing puzzle - book cover

    Book

    June 25, 2020

    The Pricing Puzzle

  • Tesla Cybertruck

    Blog post

    June 24, 2020

    A Silent Force: Is the Unique Cybertruck Poised to Disrupt the US Truck Market?

  • building blocks - act now

    Blog post

    June 23, 2020

    Coronavirus: Nine in Ten Companies Need to Act Now!

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    Blog post

    June 23, 2020

    Spotlight COVID-19: How Digitally Ready are Sales Organizations in CHC?

  • Resilient Distribution in Banking for a Pandemic World

    Book

    June 22, 2020

    Resilient Distribution in Banking for a Pandemic World

  • man gliding on parachute

    Book

    June 17, 2020

    From Free Fall to Gliding - The Agile Cost Management Challenges in an “After Corona” World

  • 10 Tactical Pricing and Contracting Measures to Maximize COVID-19 recovery in MedTech

    Blog post

    June 04, 2020

    10 Tactical Pricing and Contracting Measures to Maximize COVID-19 recovery in MedTech

  • Video

    June 03, 2020

    Navigating the COVID-19 Resurgent Crisis Map

  • Businesswoman standing in a tunnel

    Blog post

    June 15, 2020

    Leading Through the Crisis

  • Doctor working with futuristic computer interface

    Blog post

    May 20, 2020

    COVID-19: 7 Steps to Reshape Disrupted Customer Engagement Models in Life Sciences

  • A man looking ahead of the ship

    Book

    May 18, 2020

    Surviving The Resurgent COVID-19 Crisis

  • Video

    May 13, 2020

    Surviving the Resurgent Crisis: Why Commercial Agility Will be Your Key Capability

  • Remote Selling in the Midst of COVID-19

    Blog post

    May 11, 2020

    Remote Selling in the Midst of COVID-19

  • New Propositions and Pricing in the "Six-Feet" Economy

    Blog post

    May 07, 2020

    New Propositions and Pricing in the "Six-Feet" Economy

  • Overcoming New Challenges in Biopharmaceutical Launch Strategies amid COVID-19

    Blog post

    May 06, 2020

    Overcoming New Challenges in Biopharmaceutical Launch Strategies amid COVID-19

  • A lab with ten people could process 500,000 samples a day

    Blog post

    May 05, 2020

    Unlocking COVID-19 Diagnostic Testing Bottlenecks: Interview with Oguzhan Atay from BillionToOne

  • woman shopping food online

    Blog post

    April 29, 2020

    Who Will Emerge as a Winner Among Online Food Retailers Post-COVID-19?

  • Covid-19 sheet of paper

    Blog post

    April 23, 2020

    Insurance: The COVID-19 Opportunity

  • latop grocery shopping

    Blog post

    April 23, 2020

    Ecommerce Post-COVID-19: Critical Success Factors for Retailers in MENA

  • Empty airport departure lounge

    Blog post

    April 23, 2020

    Nine Action Points for Travel Companies to Respond to COVID-19

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The Rating Economy - Global Survey
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Company brochure: "Your Roadmap to Profitable Growth"

Gaining TopLine Power® through pricing, marketing and sales.

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

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The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.