Research Paper

Simon-Kucher & Partners Omnichannel Study

In June 2017, Amazon purchased Whole Foods for upwards of $13B and by August was beginning to put into effect changes with potential impact to the entire grocery category including price drops and online distribution of Whole Foods products.  The 2017 Simon-Kucher & Partners Omnichannel Study examines consumer shopping trends from brick and mortars to online offerings for both grocery and clothing purchases.  Download the study to learn more about Simon-Kucher’s insights on these interesting trends.