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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing...

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The...

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability...

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Simon-Kucher blog

Estrategia de Ventas

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Mayo 08, 2018

Sales Series Part 3: Translating Customer-centric Strategies Into Success

So you've no room to grow

Blog post

Octubre 29, 2018

So, You've No Room to Grow... or Have You?

Sales in a Digital Age - Reengineering your Sales DNA

Blog post

Abril 26, 2018

Sales Series Part 1: Reengineering Your Sales DNA

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    Blog post

    Febrero 01, 2021

    Home-charging for Electric Cars: Customer Awareness is Key

  • 4 key commercial trends that shape the future

    Blog post

    Diciembre 08, 2020

    Industrial Electronics & Automation: 4 Key Commercial Trends That Shape the Future

  • Pharmacist looking for a medication

    Blog post

    Noviembre 30, 2020

    8 Dos and Don’ts of Tender Strategy and Execution in Pharma

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    Enero 31, 2021

    4 Steps to Increase Profitability in Wholesale with Successful Private Labels

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    Blog post

    Octubre 08, 2020

    Future Growth from Service-based Offerings for Chemicals Companies

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    Octubre 08, 2020

    Building Materials and Technology: Future Growth from Service-based Offerings

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    Septiembre 23, 2020

    Agile Sales: Remain Close to Remote Customers during the Second Wave of this Resurgent Crisis and Beyond

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    Febrero 03, 2020

    Professional Negotiation Management: 4 Steps to Improve Your Sales Potential

  • Medical technologies

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    Diciembre 20, 2019

    Global Pricing Study 2019 - Focus Medtech: High Price Pressure, Limited Use of Digital Solutions

  • Flowchart made from sticky notes

    Blog post

    Noviembre 14, 2019

    Out of the Box Learnings for Chemical Companies: How the Software Industry Optimizes Product Packaging

  • Vídeo

    Septiembre 26, 2019

    Value Selling with the Simon-Kucher Value Calculator

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    Agosto 29, 2019

    UAE: “Sin Tax” on Sweetened Drinks and E-Cigarettes – How Should the Industry React?

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    Agosto 13, 2019

    Sales Steering in Construction: Too Reactive, Too High Level, and Not Actually “Steering”

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    Blog post

    Agosto 09, 2019

    Managing Revenue for Profitable Growth: Designing Trade Terms to Develop Trade Partners

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    Blog post

    Julio 29, 2019

    How to Deal with Digitalization: The Future of Automotive Supplier Sales

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    Julio 26, 2019

    Managing Revenue for Profitable Growth: Optimizing Promotions on a Global Level

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    Julio 19, 2019

    Managing Revenue for Profitable Growth: Developing a Global Pricing Strategy

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    Julio 18, 2019

    Chemical Companies: “Sales Teams Require New Steering Methods”

  • How to defend price by backing up the buying center

    Blog post

    Marzo 19, 2019

    How to Defend Price by Backing Up the Buying Center

  • Don't just digitise, monetise!

    Blog post

    Febrero 12, 2019

    Sales Enablement Tools, a Path to Growth

  • Quick Wins for more Sales

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    Enero 28, 2019

    2019 New Year’s Resolutions – Five Quick Wins for More Sales

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    Julio 10, 2017

    Region-specific Sales Strategy and Organization

  • Sales & Pricing Initiatives

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    Marzo 20, 2017

    7 Cornerstones of Successful Sales and Pricing Initiatives

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    Septiembre 14, 2016

    Commercial Policy for Consumer Goods

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This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

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A Practical Guide to Pricing
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Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing...

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The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The...

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The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability...

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A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

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A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.