Latest Insights

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Noviembre 15, 2019

The 7 Drivers of Effective Sales Promotions
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Noviembre 14, 2019

Out of the Box Learnings for Chemical Companies: How the Software Industry Optimizes Product Packaging
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Noviembre 14, 2019

Sustainable Fashion: Good for the Environment, Good for Business
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Noviembre 13, 2019

Out of the Box Learnings for Chemical Companies: How Airlines Maximize Profits Through Dynamic Pricing
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Noviembre 11, 2019

Is Dynamic Pricing Going Away?
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Noviembre 08, 2019

3 Steps to Increase Electric Vehicle Sales With Customization
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Noviembre 08, 2019

Out of the Box Learnings for Chemical Companies: How the Travel Industry Digitalizes Customer Journeys
Simon-Kucher perspectives

Noviembre 07, 2019

Chemical industry: Five Strategies To Capture Sales Opportunities in a Downturn
Vídeo

Noviembre 07, 2019

Private Equity: Taking Value Creation to the Next Level
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Noviembre 05, 2019

Stopping the Drain on Profits: Enforce Price Increases
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Noviembre 04, 2019

Monetizing Change: What Wealth Managers Can Learn from Other Industries
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Octubre 29, 2019

Eight Best Practices for Monetizing the Software Buyer Journey
Simon-Kucher perspectives

Octubre 29, 2019

RFT Report on Growth Potential of European Supermarkets
Blog post

Octubre 29, 2019

RFT Report on European Supermarkets: Dutch and German Chains Outperform their Peers
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Octubre 28, 2019

How to Personalize your Personalization Strategy
Vídeo

Octubre 24, 2019

Unicorns: Up Close and Personal – 23andme
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Noviembre 04, 2019

If You’re Good At It, Don’t Do It For Free
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Octubre 19, 2019

Trade Terms: How to Ensure Commercial Spending Pays Off
Newsletter

Octubre 15, 2019

Automotive Insights, October 2019
Newsletter

Octubre 15, 2019

Banking Insights, October 2019

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Learn how to leverage unicorn monetization strategies to accelerate growth – from business model re-design and pricing innovations to loyalty program design. That is what Simon-Kucher has assisted 30+ unicorns with, including Uber, Asana and Eventbrite – in short, boosting their topline. The Nordic TopLine Power Conference 2019 brings world class experts under one roof to discuss what unicorns are doing differently and what established companies can learn from them.

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Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

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A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.