Simonkucher : The Startup Pricing Journey

Pricing at all stages of company growth is hard, and emerging technology companies are no exception. At Simon-Kucher and Partners, the world’s leader in top-line growth, commercial strategy, and pricing, we want to provide tech companies with our insights to efficiently monetize their products and services.

Fill out our quick form to download our white paper and register for our upcoming webinar series – more information below:

Read our white paper “The Startup Pricing Journey”

In an effort to understand how CEOs and management are approaching this topic, we teamed up with Bessemer Venture Partners, interviewed over 30 growth-stage portfolio technology companies, and combined those insights with our experience from over hundreds of projects. This whitepaper provides a detailed report of our findings, diving into what the pricing journey looks like at different stages of growth. Our recommendations are also supported by multiple case studies, highlighting the common pitfalls and best practices encountered by emerging technology companies as they grow. Download our whitepaper today!

Register for our Technology Lifecycle Pricing webinar series

Get more insight into our pricing best practices during our four-part Technology Lifecycle Pricing webinar series! Join our industry experts as they deep dive into effective revenue models, segmentation strategies, and pricing processes:

  1. Finding the Right Revenue Model for your Innovations
    Thursday, January 14, 2021, 01:00 PM CST
  2. Using Segmentation to Identify Customer Needs (and Willingness to Pay)
    Thursday, February 4, 2021, 11:00 AM PST
  3. Maximizing Acquisition Effectiveness through Cross-sell and Up-sell of Multiple Products
    Thursday, March 4, 2021, 11:00 AM PST
  4. Optimizing Pricing and Pricing Processes
    Thursday, April 1, 2021, 01:00 PM CDT