Shape
Simon Kucher logo
Contact Us
À propos
Qui sommes-nous ?
Histoire
Leadership
Partners
Médias
Simon-Kucher dans le monde
Corporate Responsibility
Diversity, Equity & Inclusion
Compétences
Simon-Kucher Engine
Simon-Kucher Elevate
Marketing
Pricing
Ventes
Stratégie
Évènements
Evènements virtuels
Événements
Industries
Automobile
Banques & Institutions financières
Services BtoB
Chimie & Matériaux
Construction
Grande consommation & Commerce de détail
Electronique & Semi-conducteurs
Energie & Services publics
Santé & Sciences de la vie
Produits Industriels & Machines
Assurance
Logistique & Distribution
Médias & Divertissement
Capital-investissement & Capital-risque
Secteur public et social
Logiciels, Internet & Tech
Télécommunications
Voyage, Tourisme & Loisir
Ressources
Ressources récentes
Par sujet
Par industrie
Autres ressources
Carrières
Pourquoi Simon-Kucher?
Travailler chez nous
Travail et vie personnelle
Votre carrière
Rejoignez-nous
Contacts recrutement
Évènements de recrutement
Personnalités & histoires
Contactez-nous
Confidentialité
Mentions légales
Focus
A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

Contact Us

Main navigation

  • A propos
    • Qui sommes-nous ?
    • Histoire
    • Leadership
    • Partners
    • Médias
    • Simon-Kucher dans le monde
    • Corporate Responsibility
    • Diversity, Equity & Inclusion
  • Compétences
    • Simon-Kucher Engine
    • Simon-Kucher Elevate
    • Marketing
    • Pricing
    • Ventes
    • Stratégie
  • Industries
    • Automobile
    • Banques & Institutions financières
    • Services BtoB
    • Chimie & Matériaux
    • Construction
    • Grande consommation & Commerce de détail
    • Electronique & Semi-conducteurs
    • Energie & Services publics
    • Santé & Sciences de la vie
    • Produits Industriels & Machines
    • Assurance
    • Logistique & Distribution
    • Médias & Divertissement
    • Capital-investissement & Capital-risque
    • Secteur public et social
    • Logiciels, Internet & Tech
    • Télécommunications
    • Voyage, Tourisme & Loisir
  • Ressources
    • Ressources récentes
    • Par sujet
    • Par industrie
    • Autres ressources
  • Événements
    • Evènements virtuels
    • Événements
  • Careers
    • Pourquoi Simon-Kucher?
    • Travailler chez nous
    • Travail et vie personnelle
    • Votre carrière
    • Rejoignez-nous
    • Contacts recrutement
    • Évènements de recrutement
    • Personnalités & histoires
  • Contactez-nous
  • Confidentialité
  • Mentions légales
    • GlobalGlobal | EN
    • AustraliaAustralia | EN
    • BelgiumBelgium | EN
    • BrazilBrazil | PT
    • ChinaChina | ZH
    • FranceFrance | FR
    • GermanyGermany | DE
    • ItalyItaly | IT
    • JapanJapan | JA
    • NetherlandsNetherlands | EN
    • NordicsNordics | EN
    • PolandPoland | PL
    • SingaporeSingapore | EN
    • Spain & LATAMSpain & LATAM | ES
    • SwitzerlandSwitzerland | EN
    • TurkeyTurkey | TR
    • UAEUAE | EN
    • UKUK | EN
    • USUS | EN

Insights - Software, Internet, Tech

Resources Menu

  • Aperçu
  • Ressources récentes
  • Par sujet
  • Par industrie
  • Autres ressources
Sitting woman, holding an e-book reader

Blog post

décembre 18, 2020

New Study Shows: Digital Reading Gains Widespread Acceptance

Vidéo

novembre 04, 2020

Unicorns: Up Close and Personal – Segment's Road to Success

hand using tablet with pricing stats

Simon-Kucher Perspectives

octobre 05, 2020

The Startup Pricing Journey - How to efficiently monetize products and services

a man using tablet

Blog post

octobre 05, 2020

Challenges and Priorities for Tech Companies along the Pricing Journey

Vidéo

février 19, 2020

Eight Best Practices for Monetizing the Software Buyer Journey

Vidéo

décembre 05, 2019

Unicorns: Up Close and Personal – LegalZoom

software pricing

Blog post

octobre 08, 2019

Top Five Software Pricing and Packaging Mistakes

Vidéo

octobre 01, 2019

Unicorns: Up Close and Personal – Segment

Monetizing IoT: 4 Steps to Become Successful

Blog post

avril 10, 2019

Monetizing IoT: How to Define Your Success Strategy

Vidéo

mars 28, 2019

How to Monetize AI and Machine Learning Solutions

Vidéo

janvier 10, 2019

Maximizing Customer Lifetime Value in Subscription Businesses

Machine Learning_part2

Blog post

février 23, 2018

Machine Learning: Avoiding Data-Driven Disasters

Artificial intelligence

Blog post

février 23, 2018

Machine Learning: Cutting-edge Tech Makes the Difference

Tender management

Success story

juillet 17, 2017

Tender Management

Sales tools for offer design and customer-individual pricing

Success story

juillet 17, 2017

Sales Tools for Offer Design and Customer-specific Pricing

sales audit

Success story

juillet 10, 2017

Sales Audit

Simon-Kucher sales strategy

Success story

juillet 10, 2017

Region-specific Sales Strategy and Organization

digital solutions

Success story

mars 31, 2017

Software-supported Pricing Approach

software

Success story

mars 30, 2017

Packaging and Pricing Strategy for Financial Software

Pokemon

Blog post

mars 03, 2017

Take the Pokémon Go Approach to Bank Sales

Telecommunications

Blog post

mars 01, 2017

Five Topline Initiatives for Telco Operators to Stay Ahead of the Game

Digital solutions - overview of tools and software

Blog post

janvier 18, 2017

Usage of Pricing Tools and Software

successful innovations - simon-kucher

Blog post

juillet 29, 2016

The Story of Optimizely: Elevating Your Small Business Using Pricing Strategy

Usage based billing for high-speed internet

Simon-Kucher Perspectives

novembre 22, 2016

Usage-based Billing for High Speed Internet

Software insights

Simon-Kucher Perspectives

novembre 22, 2016

Software Insights

Global Pricing Study 2012 key results

Simon-Kucher Perspectives

novembre 22, 2016

Global Pricing Study 2012

What pricing software can do

Blog post

novembre 17, 2016

What Pricing Software Can Do... and What It Can't

SaaS Transition: Learnings from the other side

Simon-Kucher Perspectives

septembre 22, 2016

SaaS Transition: Learnings From the Other Side

Establishing a deal escalation process that reinforces value-based selling

Simon-Kucher Perspectives

juin 26, 2016

Establishing a Deal Escalation Process That Reinforces Value-based Selling

Avez-vous besoin de plus d'informations ?

 

Contact

 

Capabilities

  • Aperçu
  • Digital
  • Marketing
  • Pricing
  • Ventes
  • Stratégie

Industries

Automobile
Banking & Financial Institutions
B2B Professional Services
Chimie & Matériaux
Construction
Consumer & Retail
Electronique & Semi-conducteurs
Energie & Utilities
Santé & Sciences de la vie
Produits Industriels & Mécanique
Assurance
Logistique & Distribution
Média & Divertissement
Private Equity & Venture Capital
Secteur Public et Social
Logiciels, Internet & Technologies
Télécommunications
Tourisme, Transport et Loisirs

Simon-Kucher

  • Contactez-nous
  • Qui sommes-nous ?
  • Ressources
  • Carrières
  • Webinars
  • Événements

Copyright © 2022. Simon-Kucher & Partners        Imprint        Data Privacy

LinkedIn   Facebook    Twitter   Instagram    youtube

Ressources recommandés

The Rating Economy - Global Survey
Pricing
Pricing
Swiping bank card
Ventes
Digitalization
Digital

Featured

Featured

Topline 2020 Banner
TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon-Kucher Rating Economy - Hands holding blocks of ratings
The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

Featured

people pointing at screen
Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

man waiting in subway with tablet
Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.