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Research Paper

Animal Health: TopLine Power® Survey

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The animal health industry is primed for growth, driven not least by increasing pet spend and channel availability, demand for protein, and a greater focus on preventative approaches. The sector has shown resilience in the wake of COVID-19, but the pandemic has also accelerated pre-existing market dynamics, and companies will need to invest in pricing to remain successful. This is also confirmed by the results of our 2019 TopLine Power® in Animal Health survey, with insights from over 50 commercial business leaders across all key animal health segments - Download our report to get the key results.

 

 

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