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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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Resources Menu

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Blog post

août 09, 2019

10 Ways to Make Key Account Negotiations a Success

Churn Management for Connectivity and Mobility Services: Keeping Customers and Winning Them Back

Blog post

novembre 21, 2018

Churn Management: Keeping Customers and Winning Them Back

Sales in a digital age - OEM sales negotiation

Blog post

mai 24, 2018

Sales Series Part 4: Taking the Driver’s Seat in OEM Sales Negotiations

Digital Banking Strategies for Small Business Customers

Blog post

mai 17, 2018

Stop Cross-Selling! Help Customers Buy Instead

  •  A man holding a human icon

    Blog post

    novembre 03, 2020

    Get, Keep, Grow

  • Businesswoman standing in a tunnel

    Blog post

    juin 15, 2020

    Leading Through the Crisis

  • business people shaking hands

    Blog post

    janvier 23, 2020

    Avoiding Price Pressure: 3 Tips to Negotiate Successfully With OEM Buying Centers

  • euro coins

    Blog post

    octobre 19, 2019

    Trade Terms: How to Ensure Commercial Spending Pays Off

  • newspaper cutting

    Blog post

    octobre 10, 2019

    Key Account Management: Tackling the Challenges of a Dynamic Pharma Market

  • man calculating on smartphone

    Blog post

    octobre 02, 2019

    4 Shades of Successful Value Selling: Customer Centricity, Storytelling, Sales Trainings, and Tools

  • Automotive - KPI of the Quarter

    Blog post

    octobre 02, 2019

    KPI of the Quarter in the Automotive Industry: Car Delivery Lead Times and Underestimated Upselling Potential

  • 3 Pricing Lessons for Buyers and Sellers

    Blog post

    mai 21, 2018

    3 Pricing Lessons for Buyers and Sellers

  • Future of the semiconductor industry: Profitable growth with new dynamic market trends

    Blog post

    janvier 09, 2018

    Future of the Semiconductor Industry: Profitable Growth With New Dynamic Market Trends

  • Banking - simon-kucher

    Blog post

    octobre 18, 2017

    The Right Way to Address Customer Needs – A Data-driven Market Campaign

  • energy

    Success story

    mars 31, 2017

    Development of a Churn Prediction Model

  • banking

    Success story

    mars 31, 2017

    New Pricing for Credit Lines for SMEs and Cross-selling Program in Business Banking

  • Banking

    Blog post

    mars 03, 2017

    Let the Customer Lead the Way in Cross-selling

  • Simon-Kucher customer loyalty pogram

    Livre

    septembre 16, 2016

    Customer Loyalty Programmes and Clubs – Second Edition

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