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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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Impact on Healthcare and Life Sciences

  • two pharmasists talking

    Blog post

    juin 23, 2020

    Spotlight COVID-19: How Digitally Ready are Sales Organizations in CHC?

  •  Biopharma Launch and Brand Management Strategies in the ‘New Normal’

    Virtual Events

    Watch On-Demand Stream

    Biopharma Launch and Brand Management Strategies in the ‘New Normal’

  • Doctor working with futuristic computer interface

    Blog post

    mai 20, 2020

    COVID-19: 7 Steps to Reshape Disrupted Customer Engagement Models in Life Sciences

  • COVID-19 Impact on Pharma Market Access & Pricing in Europe

    Virtual Events

    Watch On-Demand Stream

    COVID-19 Impact on Pharma Market Access & Pricing in Europe

  • Overcoming New Challenges in Biopharmaceutical Launch Strategies amid COVID-19

    Blog post

    mai 06, 2020

    Overcoming New Challenges in Biopharmaceutical Launch Strategies amid COVID-19

  • A lab with ten people could process 500,000 samples a day

    Blog post

    mai 05, 2020

    Unlocking COVID-19 Diagnostic Testing Bottlenecks: Interview with Oguzhan Atay from BillionToOne

  • Biopharma Brands for the World Post COVID-19

    Blog post

    avril 21, 2020

    Preparing your Biopharma Brands for the World Post COVID-19

  • Transition in Time-Lapse: Revamping the Medtech Sales Model in Light of COVID-19

    Blog post

    avril 14, 2020

    Transition in Time-Lapse: Revamping the Medtech Sales Model in Light of COVID-19

  • Eight Predictions for the Post-COVID-19 Healthcare World

    Blog post

    avril 13, 2020

    Eight Predictions for the Post-COVID-19 Healthcare World

  • COVID-19: What Risks for Pharma Commercialization?

    Blog post

    avril 09, 2020

    COVID-19: What Risks for Pharma Commercialization?

  • A MedTech Action Plan for COVID-19 response and beyond

    Virtual Events

    Watch On-Demand Stream

    A MedTech Action Plan for COVID-19 response and beyond

  • Blog_Covid_diagnostics_post

    Blog post

    avril 02, 2020

    COVID-19 as a Catalyst for a New Era in Diagnostic Testing

  • medical device

    Blog post

    mars 31, 2020

    Triage for a Turnaround: A Medtech Action Plan for COVID-19 Response

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