Commercial Creativity in Leisure, Travel and Hospitality

2:00 - 4:00 PM CEST (8:00 - 10:00 AM EDT)
GIU

30

Prior to the coronavirus crisis, most companies operated in relatively stable, growing markets. Then the pandemic hit. Demand became unpredictable. Forecasts became unreliable. Strategic planning became almost impossible.

While these trends played out across industries, none have been hit harder those operating within Leisure, Travel and Hospitality. With customer behavior and demand radically shifting post-crisis, how can you respond?

In this 2 hours webinar our global industry experts will provide insight and inspiration on how you can be commercially creative within your own organization. It's time to embrace the demand revolution with a commercial revolution of your own!

Agenda

2:00 - 2:05 PM
Welcome
Moderated by
2:05 - 2:25 PM
The "revenge traveller" in 2021 - Insights on the demand revolution from our latest travel and leisure trends study
2:25 - 2:40 PM
Commercial creativity: How will you respond to the demand revolution?
Moderated by
2:40 - 3:00 PM
Can you be creative with your pricing strategy?
3:00 - 3:20 PM
Fireside Chat: Do we need to reinvent loyalty?
3:20 - 3:40 PM
Creative inspiration: The reinvention of revenue models, channel strategy and product offering
3:40 - 4:00 PM
Industry panel discussion & closing

Event Topic