Madhavan Ramanujam is a Senior Partner at Simon-Kucher & Partners based in its San Francisco/ Silicon Valley office. Advising companies of all sizes from Fortune 500s to startups, Madhavan has led more than 125 monetization projects for Internet, Software and Technology clients, helping bring numerous new products to market.
Madhavan is a co-author of the book “Monetizing Innovation: How Smart Companies Design the Product Around the Price”, that has been featured in leading publications including Harvard Business Review, Entrepreneur and Inc. Madhavan is also a regular speaker in leading conferences and forums and has extensively spoken on the topic of new product monetization.
Prior to Simon-Kucher, he worked for i2 Technologies for over six years. At i2 Madhavan managed several consulting projects for Fortune 500 companies that covered areas of promotions, forecasting, inventory management and logistics. Madhavan is an alumni of the Stanford Graduate School of Business (GSB), Stanford University and the Indian Institute of Technology (IIT, Chennai).