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A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

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Insights - Software, Internet, Tech

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Sitting woman, holding an e-book reader

Blog post

Dicembre 18, 2020

New Study Shows: Digital Reading Gains Widespread Acceptance

Video

Novembre 04, 2020

Unicorns: Up Close and Personal – Segment's Road to Success

hand using tablet with pricing stats

Simon-Kucher Perspectives

Ottobre 05, 2020

The Startup Pricing Journey - How to efficiently monetize products and services

a man using tablet

Blog post

Ottobre 05, 2020

Challenges and Priorities for Tech Companies along the Pricing Journey

Video

Febbraio 19, 2020

Eight Best Practices for Monetizing the Software Buyer Journey

Video

Dicembre 05, 2019

Unicorns: Up Close and Personal – LegalZoom

software pricing

Blog post

Ottobre 08, 2019

Top Five Software Pricing and Packaging Mistakes

Video

Ottobre 01, 2019

Unicorns: Up Close and Personal – Segment

Monetizing IoT: 4 Steps to Become Successful

Blog post

Aprile 10, 2019

Monetizing IoT: How to Define Your Success Strategy

Video

Marzo 28, 2019

How to Monetize AI and Machine Learning Solutions

Video

Gennaio 10, 2019

Maximizing Customer Lifetime Value in Subscription Businesses

Machine Learning_part2

Blog post

Febbraio 23, 2018

Machine Learning: Avoiding Data-Driven Disasters

Artificial intelligence

Blog post

Febbraio 23, 2018

Machine Learning: Cutting-edge Tech Makes the Difference

Tender management

Success stories

Luglio 17, 2017

Tender Management

Sales tools for offer design and customer-individual pricing

Success stories

Luglio 17, 2017

Sales Tools for Offer Design and Customer-specific Pricing

sales audit

Success stories

Luglio 10, 2017

Sales Audit

Simon-Kucher sales strategy

Success stories

Luglio 10, 2017

Region-specific Sales Strategy and Organization

digital solutions

Success stories

Marzo 31, 2017

Software-supported Pricing Approach

software

Success stories

Marzo 30, 2017

Packaging and Pricing Strategy for Financial Software

Pokemon

Blog post

Marzo 03, 2017

Take the Pokémon Go Approach to Bank Sales

Telecommunications

Blog post

Marzo 01, 2017

Five Topline Initiatives for Telco Operators to Stay Ahead of the Game

Digital solutions - overview of tools and software

Blog post

Gennaio 18, 2017

Usage of Pricing Tools and Software

successful innovations - simon-kucher

Blog post

Luglio 29, 2016

The Story of Optimizely: Elevating Your Small Business Using Pricing Strategy

Usage based billing for high-speed internet

Simon-Kucher Perspectives

Novembre 22, 2016

Usage-based Billing for High Speed Internet

Software insights

Simon-Kucher Perspectives

Novembre 22, 2016

Software Insights

Global Pricing Study 2012 key results

Simon-Kucher Perspectives

Novembre 22, 2016

Global Pricing Study 2012

What pricing software can do

Blog post

Novembre 17, 2016

What Pricing Software Can Do... and What It Can't

SaaS Transition: Learnings from the other side

Simon-Kucher Perspectives

Settembre 22, 2016

SaaS Transition: Learnings From the Other Side

Establishing a deal escalation process that reinforces value-based selling

Simon-Kucher Perspectives

Giugno 26, 2016

Establishing a Deal Escalation Process That Reinforces Value-based Selling

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