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A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

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Monetizing Innovation

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Blog post

Giugno 17, 2019

Drive Your Growth – Monetize Your Innovations

How to innovate like a startup

Blog post

Agosto 22, 2018

What It Really Means to Innovate Like a Startup

Monetizing Innovative Technologies File image

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Monetizing Innovative Technologies

  • sustainability blog header image

    Blog post

    Maggio 18, 2022

    Monetizing Ingredient Technology through Innovative Licensing

  • lab

    Blog post

    Agosto 03, 2021

    The Pioneer’s Burden: Maximizing the Value Of Paradigm-Shifting Innovations

  • header

    Blog post

    Aprile 13, 2021

    Succeeding in Europe: How to Build Trust through Price

  • A woman in a research laboratory

    Blog post

    Ottobre 09, 2020

    5 Key Success Factors for Accessing the Market with Companion Diagnostics

  • Surgeon working

    Blog post

    Settembre 15, 2020

    5 Key Success Factors for Monetizing Digital Diagnostic Solutions

  • Tesla Cybertruck

    Blog post

    Giugno 24, 2020

    A Silent Force: Is the Unique Cybertruck Poised to Disrupt the US Truck Market?

  • young boy and girl standing next to a train

    Blog post

    Febbraio 14, 2020

    Mobility as a Service: Germany’s First Mobility Flat Rate

  • Pricing an innovation in the automotive industry – putting price before the innovation pays off

    Blog post

    Aprile 02, 2019

    Pricing an Innovation in the Automotive Industry – Putting Price Before the Innovation Pays Off

  • monetizing innovation in the financial industry

    Blog post

    Marzo 27, 2019

    Three Crucial Factors of Successfully Monetizing Innovation in the Financial Industry

  • Taking Companies to the Next Level: Unicorns

    Blog post

    Marzo 20, 2019

    Taking Companies to the Next Level: Nine Questions with “Unicorn Whisperer” Madhavan Ramanujam

  • Unlock the full potential of 5G

    Blog post

    Marzo 05, 2019

    5G Marketing, Pricing, and Sales Excellence

  • It’s Not Easy Being Green_The Challenge of Monetizing Sustainable Packaging

    Blog post

    Dicembre 19, 2018

    It’s Not Easy Being Green: The Challenge of Monetizing Sustainable Packaging

  • Success

    Blog post

    Luglio 18, 2018

    The 5 Pricing Models Companies Need to Consider When Innovating

  • MonetizingPharma

    Simon-Kucher Perspectives

    Marzo 13, 2018

    Monetizing Innovations in the Pharma and Biotech Industry

  • Stepping down value to enhance TopLine Power®

    Blog post

    Agosto 17, 2017

    Stepping Down Value to Enhance TopLine Power®

  • pricing for growth - simon-kucher

    Simon-Kucher Perspectives

    Giugno 26, 2017

    Pricing for Growth in Wealth Management

  • Innovation in biotech

    Blog post

    Giugno 23, 2017

    Differing Priorities: Spurring Innovation Versus Rewarding It

  • Consumer insights - Simon-Kucher

    Simon-Kucher Perspectives

    Marzo 10, 2017

    Consumer Insights – Product Innovation

  • new products

    Blog post

    Settembre 09, 2014

    Why Do Most New Products Fail?

  • successful innovations - simon-kucher

    Blog post

    Luglio 29, 2016

    The Story of Optimizely: Elevating Your Small Business Using Pricing Strategy

  • why did google glass fail - simon-kucher

    Blog post

    Dicembre 03, 2016

    The Reason Google Glass Failed That No One Is Talking About

  • Profitable Innovation

    Libri

    Settembre 16, 2016

    Profitable Innovation – Free Download

  • Video

    Settembre 14, 2016

    Focus Area: Innovation and Implementation

  • Video

    Settembre 14, 2016

    Growth vs. Profit: Georg Tacke Talks About the Right Innovation Process

  • Monetizing Innovation

    Libri

    Giugno 02, 2016

    Monetizing Innovation

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A Practical Guide to Pricing
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Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

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Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

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