Dr. Steffen Würtz

Senior Director

Steffen works as a Senior Director at Simon-Kucher & Partners Strategy & Marketing Consultants in the Competence Centre Banking in Zurich. He has over six years experience at Simon-Kucher conducting projects for private and regional banks in Switzerland, United Kingdom, Austria, Germany, Middle East & Singapore. In addition, Steffen gained international project experience during the first half of 2017 in Australia and Papua New Guinea.

His key areas of expertise include development and implementation of new value propositions, regulatory compliant and need-based offering landscapes, client book transition projects from old to new offering/pricing landscape, concept & implementation of various initiatives to improve the revenue line, negative interest rate charging, marketing concepts, and sales trainings.

Steffen studied business administration at the University of Mannheim (Germany) and at the University of Linköping (Sweden). He received a Ph.D. in pricing from the Karlsruhe Institute of Technology (KIT) investigating the complexity of pricing in different service industries.

He is fluent in German and English and has a basic knowledge of French, Spanish, and Swedish.