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A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

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Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

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Insights - Automotive

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Blog post

7月 26, 2022

EV, Cars of the Future: How Dealerships Can Overcome 3 Hurdles They Face

OEMs and Suppliers

Blog post

7月 22, 2022

Bridging the Gap Between OEMs and Suppliers in China

Monetizing ADAS

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7月 22, 2022

How China’s OEMs are Monetizing ADAS Autonomous Driving for Future Growth

Chinese OEMs

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7月 22, 2022

How Chinese OEMs are Benefitting from Electrification

Web3 Blog Banner

Blog post

7月 20, 2022

Automotive Industry: Unlocking Insights on Web3, Blockchain, and the Metaverse

Web3

Blog post

7月 01, 2022

2022 Web3 Automotive Study: Generational Gap in Understanding and Value of Web3 and Metaverse Use Cases

Car Subscription Blog Image

Blog post

5月 20, 2022

Consumer Trends in the US Automotive Industry

The age of decentralized value in automotive_1

Simon-Kucher Perspectives

3月 25, 2022

Web3: The age of decentralized value in automotive

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出版物

3月 10, 2022

Global Automotive Trends Study 2022: Consumer preferences, purchasing behaviors, and attitudes towards technological change

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2月 23, 2022

From Early Adopters to Traditionalists: New Automotive Study Reveals Widely Divergent Consumer Views Regarding Innovative Mobility Concepts

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Simon-Kucher Perspectives

1月 24, 2022

Hidden Champions: A new species in the making

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Blog post

10月 29, 2021

Pricing Strategies: How to Win Over the New Chinese Consumer

automotive

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10月 12, 2021

Pricing Strategies: What the West can Learn from Chinese Car Manufacturers

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8月 31, 2021

Chinese OEMs: A New Level of Electric Vehicle Marketing and Sales Strategies

eMobility insights

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8月 18, 2021

Electric Vehicle Update: Market Insights from Automotive and Energy Experts

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Blog post

8月 10, 2021

Chinese EV Startups: Leaders in Future Car Technology

automotive

Blog post

7月 27, 2021

A Panorama of Electric Vehicle Companies in China

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Blog post

7月 01, 2021

Why Western Car Manufacturers Should Pay Attention to Chinese Competitors

Automotive

Simon-Kucher Perspectives

7月 29, 2021

The Future Journey of the Automotive Industry

Commercial Creativity for Mobility Players

Blog post

5月 21, 2021

Commercial Creativity for Mobility Players

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5月 12, 2021

Automotive Newcomers: Sales Model for the B2B Market

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4月 26, 2021

Automotive Newcomers: Sales Model for the B2C Market

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4月 13, 2021

Succeeding in Europe: How to Build Trust through Price

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Blog post

4月 01, 2021

Electric Vehicle Update: Market Insights from Automotive and Energy Experts

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Blog post

3月 30, 2021

Product Design: Helping Customers to Navigate Choice

OEMs

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3月 12, 2021

How to Tailor Portfolio Offerings to Appeal to European Customers

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Simon-Kucher Perspectives

4月 15, 2021

Innovation and Digital: Farmers’ Perspectives on 2021

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Blog post

2月 19, 2021

How Upstart Carmakers Can Discover Their European Target Customers

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2月 05, 2021

Six Pillars for Carmakers from Emerging Markets to Succeed in Europe

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Blog post

2月 03, 2021

Electric Vehicle Update: Market Insights from Automotive and Energy Experts

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2月 01, 2021

Home-charging for Electric Cars: Customer Awareness is Key

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Blog post

1月 25, 2021

Legends Reborn: Two Relaunched Off-Roaders for the Modern Age

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Blog post

9月 16, 2020

Crisis Barometer: How Automotive Suppliers Are Dealing With the Ongoing Crisis

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Blog post

8月 25, 2020

Restart: Six (Non-Cost-Cutting) Quick-Wins for US Automotive OEMs

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Studies and Research

8月 14, 2020

Test study - 4x3

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Blog post

6月 24, 2020

A Silent Force: Is the Unique Cybertruck Poised to Disrupt the US Truck Market?

Car Tyre

Simon-Kucher Perspectives

3月 11, 2020

タイヤ業界における収益性向上の機会

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Blog post

2月 14, 2020

Mobility as a Service: Germany’s First Mobility Flat Rate

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Blog post

1月 28, 2020

Car Subscriptions: A Trend That’s Here to Stay

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Blog post

1月 23, 2020

Avoiding Price Pressure: 3 Tips to Negotiate Successfully With OEM Buying Centers

KPI of the Quarter in the Automotive Industry: Hydrogen Stations in 2020

Blog post

1月 22, 2020

KPI of the Quarter in the Automotive Industry: Hydrogen Stations in 2020

New Model Watch

Blog post

1月 21, 2020

Automotive New Model Watch: Toyota Mirai

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Blog post

11月 08, 2019

3 Steps to Increase Electric Vehicle Sales With Customization

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Blog post

10月 09, 2019

Automotive New Model Watch: Plug-in Diesel-Hybrids on the Rise

Automotive - KPI of the Quarter

Blog post

10月 02, 2019

KPI of the Quarter in the Automotive Industry: Car Delivery Lead Times and Underestimated Upselling Potential

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Blog post

10月 02, 2019

Customer Loyalty Programs: Retaining and Gaining Customers

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Blog post

10月 01, 2019

Automotive Distribution: The Coming Revolution

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Blog post

8月 02, 2019

KPI of the Quarter in the Automotive Industry: Cold-start Pollutant Emissions

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Blog post

8月 01, 2019

The Automotive Industry’s Road to Dynamic Pricing

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Blog post

7月 29, 2019

How to Deal with Digitalization: The Future of Automotive Supplier Sales

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Blog post

7月 26, 2019

Riders on the Storm: How Smart Pricing Helps Navigate Turbulences and Fire up EBIT

digital car model

Blog post

7月 25, 2019

Automotive New Model Watch: Porsche’s 718 Cayman GT4 and 718 Spyder

Automotive New Model Watch: Volvo’s Polestar 2

Blog post

4月 09, 2019

Automotive New Model Watch: Volvo’s Polestar 2

KPI of the Quarter in the Automotive Industry: Pre-orders and Sales Volume Forecasts

Blog post

4月 09, 2019

KPI of the Quarter in the Automotive Industry: Pre-orders and Sales Volume Forecasts

Pricing an innovation in the automotive industry – putting price before the innovation pays off

Blog post

4月 02, 2019

Pricing an Innovation in the Automotive Industry – Putting Price Before the Innovation Pays Off

How to defend price by backing up the buying center

Blog post

3月 19, 2019

How to Defend Price by Backing Up the Buying Center

Excellence in Aftersales Pricing: How China’s Automotive Market Can Regain Strength

Blog post

3月 12, 2019

Excellence in Aftersales Pricing: How China’s Automotive Market Can Regain Strength

Purchase Incentives in the Automotive Industry: Cash Discounts Still the Most Common Method

Blog post

2月 12, 2019

Purchase Incentives in the Automotive Industry: Cash Discounts Still the Most Common Method

Blockchain in the Automotive Industry: A Soon-to-be Multibillion Dollar Business

Blog post

2月 05, 2019

Blockchain in the Automotive Industry: A Soon-to-be Multibillion Dollar Business

When It Comes to Sales, Car Manufacturers Should Speak to Customers’ Emotions

Blog post

12月 04, 2018

How Car Manufacturers Can Enhance the Customer Experience

Churn Management for Connectivity and Mobility Services: Keeping Customers and Winning Them Back

Blog post

11月 21, 2018

Churn Management: Keeping Customers and Winning Them Back

Six Change Management Techniques for Automotive Suppliers!

Blog post

11月 06, 2018

Six Change Management Techniques for Automotive Suppliers

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Blog post

9月 14, 2018

Automotive Industry: Avoiding the End Customer Incentive Trap in Five Steps

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Blog post

9月 05, 2018

Discount Madness Is Back – Be Smart With Your Price Reductions!

Are your revenue models future proof?

Blog post

6月 21, 2018

Automotive OEMs: Are Your Revenue Models Future-proof?

Software is the future of the automotive industry, but many suppliers are ill-prepared

Blog post

6月 21, 2018

Software Is the Future of the Automotive Industry, but Many Suppliers Are Ill-prepared

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Blog post

5月 24, 2018

Sales Series Part 4: Taking the Driver’s Seat in OEM Sales Negotiations

Automotive Sales Channels

Blog post

5月 23, 2018

Automotive Sales Channels: From Disruption to Maturity

EVP

Simon-Kucher Perspectives

3月 20, 2018

Enterprise Value of Pricing - Automotive Study

Blockchain and data monetization in the automotive industry

Blog post

3月 06, 2018

Blockchain and Data Monetization: The Next Big Thing in the Automotive Industry?

Digitalization strategy for an international tire manufacturer

Success story

11月 24, 2017

Digitalization Strategy for an International Tire Manufacturer

Digitalization in the automotive industry

Blog post

9月 12, 2017

Digitalization in the Automotive Industry

increasing shareholder value

Simon-Kucher Perspectives

8月 03, 2017

Increasing Shareholder Value in the Automotive Industry

automotive

Success story

7月 18, 2017

Customer-oriented Sales Approach for an Automotive Supplier

Car Interior

Simon-Kucher Perspectives

6月 28, 2017

The Value of Mobile Connectivity in the Automotive Industry

Increase topline growth in the off-highway vehicle industry by optimizing spare parts prices

Simon-Kucher Perspectives

10月 14, 2016

Increase Topline Growth in the Off-highway Vehicle Industry by Optimizing Spare Part Prices

Increase profitability with product change management

Simon-Kucher Perspectives

11月 22, 2016

Increase Profitability With Product Change Management

Global Pricing Study 2012 key results

Simon-Kucher Perspectives

11月 22, 2016

Global Pricing Study 2012

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Company brochure: "Your Roadmap to Profitable Growth"

Gaining TopLine Power® through pricing, marketing and sales.

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon-Kucher Rating Economy - Hands holding blocks of ratings
The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.