Latest Insights

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April 13, 2021

Succeeding in Europe: How to Build Trust through Price
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April 01, 2021

Electric Vehicle Update: Market Insights from Automotive and Energy Experts
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March 30, 2021

Product Design: Helping Customers to Navigate Choice
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March 16, 2021

Digital Acquisition Demands Frictionless Onboarding
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March 15, 2021

ATMPs – Prepare for Successful Access in a Changing Environment
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March 15, 2021

How Telehealth Providers Can Crack the Monetization Code – Learnings from Asia
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March 12, 2021

How to Tailor Portfolio Offerings to Appeal to European Customers
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March 09, 2021

E-books: Publishers are Decreasing Prices in Spite of Consumers’ Willingness to Pay More
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March 05, 2021

Green Logistics on the Rise: Is There a Market for it yet?
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March 04, 2021

Digital Adoption Barriers after the Pandemic
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March 03, 2021

24th Pricing & Sales Conference – Brussels
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February 26, 2021

Promotion Effectiveness: How Do Promotions Change Shopper Behavior in the Long Term?
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February 26, 2021

Top Trends in Asia Wealth Management
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February 25, 2021

Digital Healthcare: How Life Sciences Companies can Leverage the “New Normal” in Digital Engagement
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February 23, 2021

Three Innovative Ownership Models for Fashion Brands
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February 19, 2021

How Upstart Carmakers Can Discover Their European Target Customers
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February 16, 2021

Monetizing Digitalization in B2B: Make Digital a Revenue Project
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February 16, 2021

Embracing the Change: Revisiting Simon-Kucher 2020 China NRDL Predictions
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February 11, 2021

Valentine’s Day in Times of COVID-19: Consumers Buy Gifts Online to Enjoy at Home
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February 11, 2021

How to Ease Profit Losses from Regulatory Interventions with Intelligent Pricing

Featured Resource

The Rating Economy - Global Survey

Pricing

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Digitalization

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A Practical Guide to Pricing

A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study

Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility

Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing

A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

Simon-Kucher Rating Economy - Hands holding blocks of ratings

The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.