Consumer Insights – Product Innovation

Inside this issue you will find:

Andre Weber discusses keys to successful new product innovation and pricing in the evolving Telco-Media-Tech sector
Transform your approach to product development: Why pricing should inform your R&D
How effective pricing research can help boost the ROI of your newest product innovation

and more....

View our other Consumer Insights issues

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The Rating Economy - Global Survey

Pricing

Sales

Digitalization

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A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Commercial Creativity

Prior to the coronavirus crisis, most companies operated in relatively stable, growing markets. Then the pandemic hit.…

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A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

Simon-Kucher Rating Economy - Hands holding blocks of ratings

The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.

Consumer Insights – Product Innovation

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