Studies and Research

Global Sales Study 2020 – Banking & Financial Institutions

January 11, 2021

Today’s new market conditions are requiring banks to reduce their physical presence. In order to get through the crisis, they will need to take immediate action to introduce digital sales models, find new ways to effectively address customers, and define a strategy for external partners. In our Global Sales Study, we examined the effects of the COVID-19 crisis on bank sales.

Part 1: Complete the digital transformation

Part 2: Leverage analytics to reach customers

Part 3: Define platform strategies and manage external partners