Sonia King

Senior Director

Sonia King is a Senior Director at Simon-Kucher & Partners’ Banking Practice in Cologne.

Her consulting focuses on market and digital strategies, strategic pricing & sales, data driven price optimization, innovation pricing, behavioral pricing and value selling processes for retail and private banks as well as B2B financial service providers with a focus on the DACH region.

In addition she has international project experience in the banking industry from the Nordics, Benelux, US/Canada and Africa as well as consulting experience in the industrial goods sector.

Prior to joining Simon-Kucher she studied business administration at University of Mannheim with a focus on marketing, pricing and sales.