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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Unicorn
We Are the Unicorn Advisers

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Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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Insights - Consumer Products

A woman choosing item in supermarket

Blog post

Listopad 30, 2020

5 Rules for Producers and Retailers to Jointly Build Customer-centric Promotions

Woman shopping in supermarket

Blog post

Sierpień 28, 2020

More Uncertainty, Less Spending: "COVID-19 has Changed Consumer Behavior significantly"

Teens using tablet

Blog post

Sierpień 26, 2020

Digital Promotions: Advantages of Promotion Database Management

sales boards

Blog post

Styczeń 29, 2020

Promotion Effectiveness: How to Fix the 30 Percent of Value-Destroying Promotions

clothes of different colours

Blog post

Listopad 14, 2019

Sustainable Fashion: Good for the Environment, Good for Business

Amazon packages

Blog post

Listopad 25, 2019

Success With Amazon and Other Pure Players: Seven Tips for an eCommerce Strategy

sugar coming from soda cane

Blog post

Sierpień 29, 2019

UAE: “Sin Tax” on Sweetened Drinks and E-Cigarettes – How Should the Industry React?

Surviving in a high inflationary market: Escape the cost-cutting paradigm

Blog post

luty 01, 2019

Surviving in a High-Inflationary Market: Escape the Cost-cutting Paradigm

Omni channel fashion study

Blog post

Sierpień 27, 2018

Variety Wins: How to Sell Fashion in the Digital Age

5 tips for executing a successful CPG price increase amid rising costs and a challenging retail environment

Blog post

Lipiec 27, 2018

5 Tips for Executing a Successful CPG Price Increase Amid Rising Costs and a Challenging Retail Environment

consumer

Blog post

Lipiec 03, 2018

Consumer Packaged Goods: The Right Price for Every Pack Size

Embracing digitalization to achieve top-line growth in the restaurant industry

Blog post

Grudzień 06, 2017

Embracing Digitalization to Achieve Topline Growth in the Restaurant Industry

Digitalization in consumer goods

Blog post

Grudzień 06, 2017

Ask the Expert: Digitalization in Consumer Goods

omni-channel

Simon-Kucher Perspectives

Wrzesień 11, 2017

Simon-Kucher & Partners Omnichannel Study

Consumer insights- Simon-Kucher

Blog post

Kwiecień 04, 2017

The Price Wars Have Started…Now What? Managing for the Future in a Rapidly Evolving CPG Landscape

Consumer insights- Simon-Kucher

Blog post

Marzec 26, 2017

Grocery Price Wars: So You Think You Can Match Price?

Consumer insights - Simon-Kucher

Simon-Kucher Perspectives

Marzec 10, 2017

Consumer Insights – Winning in an Era of Intensified Competition

Consumer insights - Simon-Kucher

Simon-Kucher Perspectives

Marzec 10, 2017

Consumer Insights – Leveraging Behavioral Psychology

Consumer insights - Simon-Kucher

Simon-Kucher Perspectives

Marzec 10, 2017

Consumer Insights – Product Innovation

Consumer insights - Simon-Kucher

Simon-Kucher Perspectives

Marzec 06, 2017

Consumer Insights – Winning in the Subscription Economy

Ringing up higher profits

Simon-Kucher Perspectives

Listopad 22, 2016

Ringing Up Higher Profits

How Amazon beats competitors with ‘Tesco’ tactics

Simon-Kucher Perspectives

Listopad 22, 2016

How Amazon Beats Competitors with Tesco Tactics

Find the right FMC strategy and price model that suits your business

Simon-Kucher Perspectives

Listopad 11, 2016

Find the Right FMC Strategy and Price Model That Suits Your Business

It's time for e-commerce to grow up

Książki

Wrzesień 16, 2016

It's Time for E-Commerce to Grow Up – Free Download

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