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A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

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Insights - Software, Internet, Tech

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Blog post

Dezembro 18, 2020

New Study Shows: Digital Reading Gains Widespread Acceptance

Video

Novembro 04, 2020

Unicorns: Up Close and Personal – Segment's Road to Success

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Simon-Kucher Perspectives

Outubro 05, 2020

The Startup Pricing Journey - How to efficiently monetize products and services

a man using tablet

Blog post

Outubro 05, 2020

Challenges and Priorities for Tech Companies along the Pricing Journey

Video

Fevereiro 19, 2020

Eight Best Practices for Monetizing the Software Buyer Journey

Video

Dezembro 05, 2019

Unicorns: Up Close and Personal – LegalZoom

software pricing

Blog post

Outubro 08, 2019

Top Five Software Pricing and Packaging Mistakes

Video

Outubro 01, 2019

Unicorns: Up Close and Personal – Segment

Monetizing IoT: 4 Steps to Become Successful

Blog post

Abril 10, 2019

Monetizing IoT: How to Define Your Success Strategy

Video

Março 28, 2019

How to Monetize AI and Machine Learning Solutions

Video

Janeiro 10, 2019

Maximizing Customer Lifetime Value in Subscription Businesses

Machine Learning_part2

Blog post

Fevereiro 23, 2018

Machine Learning: Avoiding Data-Driven Disasters

Artificial intelligence

Blog post

Fevereiro 23, 2018

Machine Learning: Cutting-edge Tech Makes the Difference

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Success story

Julho 17, 2017

Tender Management

Sales tools for offer design and customer-individual pricing

Success story

Julho 17, 2017

Sales Tools for Offer Design and Customer-specific Pricing

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Success story

Julho 10, 2017

Sales Audit

Simon-Kucher sales strategy

Success story

Julho 10, 2017

Region-specific Sales Strategy and Organization

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Success story

Março 31, 2017

Software-supported Pricing Approach

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Success story

Março 30, 2017

Packaging and Pricing Strategy for Financial Software

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Blog post

Março 03, 2017

Take the Pokémon Go Approach to Bank Sales

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Blog post

Março 01, 2017

Five Topline Initiatives for Telco Operators to Stay Ahead of the Game

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Blog post

Janeiro 18, 2017

Usage of Pricing Tools and Software

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Blog post

Julho 29, 2016

The Story of Optimizely: Elevating Your Small Business Using Pricing Strategy

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Simon-Kucher Perspectives

Novembro 22, 2016

Usage-based Billing for High Speed Internet

Software insights

Simon-Kucher Perspectives

Novembro 22, 2016

Software Insights

Global Pricing Study 2012 key results

Simon-Kucher Perspectives

Novembro 22, 2016

Global Pricing Study 2012

What pricing software can do

Blog post

Novembro 17, 2016

What Pricing Software Can Do... and What It Can't

SaaS Transition: Learnings from the other side

Simon-Kucher Perspectives

Setembro 22, 2016

SaaS Transition: Learnings From the Other Side

Establishing a deal escalation process that reinforces value-based selling

Simon-Kucher Perspectives

Junho 26, 2016

Establishing a Deal Escalation Process That Reinforces Value-based Selling

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