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A Practical Guide to Pricing
A Practical Guide to Pricing

Expert insights and tips for overcoming the top pricing challenges today to see your business thrive.

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

inflation
Inflation

With inflation at levels not seen for decades in many markets, businesses are facing significant margin erosion. The…

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General

Resources Menu

  • Materiais recentes
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Pricing for the Next Generation of Wealth Management Clients

Simon-Kucher Perspectives

Novembro 20, 2018

Nothing to Lose: Pricing for the Next Generation of Wealth Management Clients

Challenger tech-banks: Here to stay?

Blog post

Abril 09, 2018

Challenger Techbanks: Here to Stay?

Banner

Blog post

Setembro 25, 2018

The Future of Swiss Private Banking: Is This the End of the Glory Days?

Banking technology

Blog post

Agosto 29, 2018

Banks Are the Masters of their Fates, but Must Choose a Path

  • Corporate Partnerships

    Blog post

    Julho 07, 2022

    Value-based Corporate Partnerships for Nonprofit Organizations: Consumer Trust as an Opportunity

  • Web3

    Blog post

    Julho 01, 2022

    2022 Web3 Automotive Study: Generational Gap in Understanding and Value of Web3 and Metaverse Use Cases

  • blog header image laboratory

    Blog post

    Abril 07, 2022

    Cell and Gene Therapies: Six Steps to Prepare for Launch

  • medicine

    Blog post

    Março 14, 2022

    Bracing for Volume-Based Procurement in China

  • data graph

    Blog post

    Março 03, 2022

    How Banks can Navigate Challenges in the 2022 Rising Interest Rate Cycle

  • driving

    Blog post

    Fevereiro 23, 2022

    From Early Adopters to Traditionalists: New Automotive Study Reveals Widely Divergent Consumer Views Regarding Innovative Mobility Concepts

  • mind

    Blog post

    Fevereiro 10, 2022

    Payers are People too: Harnessing Behavioral Economics to Improve P&MA Strategy

  • trends

    Blog post

    Janeiro 28, 2022

    What’s Ahead for 2022: The Three Mega-Trends to Watch

  • people walking

    Simon-Kucher Perspectives

    Janeiro 24, 2022

    Hidden Champions: A new species in the making

  • US PR brief

    Blog post

    Janeiro 13, 2022

    US Health Policy Update: Important Provisions of the Build Back Better Act

  • UK PR brief

    Blog post

    Janeiro 13, 2022

    Consolidation of Sub-National Commissioning in the UK

  • UK PR brief

    Blog post

    Janeiro 13, 2022

    UK: National Level Healthcare Changes

  • spain PR briefs

    Blog post

    Janeiro 13, 2022

    Funding for Early Innovation Drugs Slows Down in Spain

  • Netherlands PR brief

    Blog post

    Janeiro 13, 2022

    MEB-ZIN Parallel Procedure: Optimizing Market Access in the Netherlands

  • China PR brief

    Blog post

    Janeiro 13, 2022

    China Implements Dual-Channel Policy to Improve Patient Access to Drugs

  • Chile PR briefs

    Blog post

    Janeiro 13, 2022

    Chile: New Laws and Regulations Controlling Pharmaceutical Drug Prices

  • flag

    Blog post

    Janeiro 11, 2022

    China Commercial Health Insurance Opportunities

  • a crowd

    Simon-Kucher Perspectives

    Janeiro 07, 2022

    Population Health 2022 Onwards: The Growth of Population Health in Europe

  • shop online

    Blog post

    Dezembro 06, 2021

    How Banks can Unlock the Promise of BNPL

  • price graph

    Blog post

    Novembro 30, 2021

    Discount Management in Private Banking: How to Overcome the Top Three Challenges

  • Black Friday

    Blog post

    Novembro 23, 2021

    Back Stronger: New Black Friday Forecast Reveals Enthusiasm Among Global Shoppers

  • video streaming

    Blog post

    Novembro 18, 2021

    Top-line Growth Strategies for the Media & Entertainment Industry

  • online retail

    Blog post

    Novembro 08, 2021

    Amazon Pharmacy: Potential Launch Would Have Substantial Impact Across Europe

  • consultation

    Blog post

    Setembro 15, 2021

    French Banking Study: Advisors Help Traditional Players Attract Millennials

  • Digital Pricing

    Simon-Kucher Perspectives

    Setembro 08, 2021

    Achieving Digital Pricing Excellence: How B2B Companies Can Become Pricing Stars

  • computer

    Blog post

    Agosto 31, 2021

    Chinese OEMs: A New Level of Electric Vehicle Marketing and Sales Strategies

  • Rosalind Hunter

    Blog post

    Agosto 30, 2021

    Four Questions for Rosalind Hunter on Developing Loyalty

  • phones

    Blog post

    Agosto 30, 2021

    Global Remittance Flows: Strategies for Transfer Operators

  • logistics

    Blog post

    Agosto 12, 2021

    Global Pricing Study 2021 in Logistics: Will the Winners of 2020 Prevail this Year?

  • car

    Blog post

    Agosto 10, 2021

    Chinese EV Startups: Leaders in Future Car Technology

  • travel

    Blog post

    Agosto 05, 2021

    Travel Trends Study 2021: The Revenge Traveler is Here to Stay!

  • lab

    Blog post

    Agosto 03, 2021

    The Pioneer’s Burden: Maximizing the Value Of Paradigm-Shifting Innovations

  • vet visit

    Simon-Kucher Perspectives

    Julho 28, 2021

    Animal Health’s Next Decade

  • automotive

    Blog post

    Julho 27, 2021

    A Panorama of Electric Vehicle Companies in China

  • doctor advising

    Blog post

    Julho 22, 2021

    Embracing the Change: China Commercial Health Insurance Opportunities

  • medicine

    Blog post

    Julho 15, 2021

    Embracing the Change: Accessing Rare Disease Patients in China

  • header img

    Blog post

    Julho 01, 2021

    Why Western Car Manufacturers Should Pay Attention to Chinese Competitors

  • Video

    Junho 07, 2021

    Price Increases & Inflation

  • interview

    Blog post

    Maio 28, 2021

    TopLine 2021 Life Sciences: Innovation and Transformation in Healthcare

  • medicine

    Blog post

    Maio 19, 2021

    Embracing the Change: Strategizing on Volume-based Procurement in China

  • img header

    Blog post

    Abril 01, 2021

    Electric Vehicle Update: Market Insights from Automotive and Energy Experts

  • Photo header

    Blog post

    Março 30, 2021

    Product Design: Helping Customers to Navigate Choice

  • healthcare

    Blog post

    Março 15, 2021

    ATMPs – Prepare for Successful Access in a Changing Environment

  • OEMs

    Blog post

    Março 12, 2021

    How to Tailor Portfolio Offerings to Appeal to European Customers

  • looking at phone

    Blog post

    Março 17, 2021

    How Banks Grow their Securities Business: Remove Barriers to Entry Now

  • agriculture

    Simon-Kucher Perspectives

    Abril 15, 2021

    Innovation and Digital: Farmers’ Perspectives on 2021

  • woman outside office

    Blog post

    Fevereiro 26, 2021

    Top Trends in Asia Wealth Management

  • shopping

    Simon-Kucher Perspectives

    Fevereiro 24, 2021

    New Ownership Models for Fashion Brands

  • Fashion

    Blog post

    Fevereiro 23, 2021

    Three Innovative Ownership Models for Fashion Brands

  • woman driving a car

    Blog post

    Fevereiro 19, 2021

    How Upstart Carmakers Can Discover Their European Target Customers

  • diagnostics

    Simon-Kucher Perspectives

    Fevereiro 17, 2021

    Successfully Monetizing Diagnostic Innovation

  • drugs

    Blog post

    Fevereiro 16, 2021

    Embracing the Change: Revisiting Simon-Kucher 2020 China NRDL Predictions

  • price increase reaction

    Blog post

    Fevereiro 11, 2021

    How to Ease Profit Losses from Regulatory Interventions with Intelligent Pricing

  • Road

    Blog post

    Fevereiro 05, 2021

    Six Pillars for Carmakers from Emerging Markets to Succeed in Europe

  • e mobility insights graphic

    Blog post

    Fevereiro 03, 2021

    Electric Vehicle Update: Market Insights from Automotive and Energy Experts

  • Grocery Shopping

    Blog post

    Janeiro 26, 2021

    Transitioning to Carbon Labeling – How Organizations Can Succeed

  • Sustainability

    Blog post

    Janeiro 26, 2021

    Sustainability is the New Digital – How to Identify and Get Paid for the Potential

  • Ford Bronco and Chevy

    Blog post

    Janeiro 25, 2021

    Legends Reborn: Two Relaunched Off-Roaders for the Modern Age

  • Reading a Blog on Mobile

    Blog post

    Janeiro 18, 2021

    Most-Read Articles in 2020

  • Graphs

    Blog post

    Janeiro 20, 2021

    Pricing and FX Hedging: How to Use Pricing Measures to Respond to Currency Fluctuations

  • UK flag medical

    Blog post

    Janeiro 05, 2021

    NICE’s Highly Specialized Technologies

  • UK pr brief

    Blog post

    Janeiro 05, 2021

    NICE Health Technology Evaluation Methods Review

  • UK pr brief

    Blog post

    Janeiro 05, 2021

    “COVID-friendly” Cancer Treatments – What Will Be the Lasting Impact of Interim Access?

  • India pr brief

    Blog post

    Janeiro 05, 2021

    Will Patented Drugs Be Included in the Revised National List of Essential Medicines (NLEM) and Subject to Price Control?

  • Canada pr brief

    Blog post

    Janeiro 05, 2021

    PMPRB Strips Off Stringiest Policies Initially Proposed

  • Argentina pr brief

    Blog post

    Janeiro 05, 2021

    Are We Nearing the End of Free Drug Pricing in Argentina?

  • Using laptop during a meeting

    Blog post

    Março 09, 2021

    Playing with Fire: How to Pass On Negative Interest Rates Successfully

  • Pills on Chinese yuan background

    Blog post

    Novembro 09, 2020

    Embracing the Change: 2020 China NRDL Outlook

  • Checklist

    Blog post

    Outubro 26, 2020

    Checklists for Success: More Efficient Processes Through Proven Methods

  • A woman in a laboratory

    Blog post

    Outubro 05, 2020

    China Medtech Industry: Trends and Recommendations

  • Woman listening to podcast

    Blog post

    Agosto 28, 2020

    Podcast Monetization: How Consumer Preferences Differ Internationally

  • Smart Pills

    Blog post

    Agosto 18, 2020

    Proteus Files for Bankruptcy Protection Amid Digital Pill Dispute

  • Person pointing to success

    Blog post

    Março 10, 2020

    Due Diligence: How to Deliver the Best Starting Point for Value Creation

  • pharma industry team

    Simon-Kucher Perspectives

    Fevereiro 18, 2020

    Operational Pricing Excellence in Pharma

  • KPI of the Quarter in the Automotive Industry: Hydrogen Stations in 2020

    Blog post

    Janeiro 22, 2020

    KPI of the Quarter in the Automotive Industry: Hydrogen Stations in 2020

  • New Model Watch

    Blog post

    Janeiro 21, 2020

    Automotive New Model Watch: Toyota Mirai

  • Puzzle of the national flags of the USA and EU

    Simon-Kucher Perspectives

    Novembro 25, 2019

    Seven Secret Ingredients for Launching and Commercializing a Biopharma’s First Drug in Europe

  • digital car model

    Blog post

    Outubro 09, 2019

    Automotive New Model Watch: Plug-in Diesel-Hybrids on the Rise

  • Arrows on road

    Newsletters

    Agosto 26, 2019

    Automotive Insights, August 2019

  • Can You Sell a Price Rise?

    Blog post

    Agosto 05, 2019

    Can You Sell a Price Rise?

  • Automotive kpi

    Blog post

    Agosto 02, 2019

    KPI of the Quarter in the Automotive Industry: Cold-start Pollutant Emissions

  • digital car model

    Blog post

    Julho 25, 2019

    Automotive New Model Watch: Porsche’s 718 Cayman GT4 and 718 Spyder

  • Video

    Setembro 21, 2021

    PricePro Run: The world's most innovative revenue and discount management solution

  • Automotive New Model Watch: Volvo’s Polestar 2

    Blog post

    Abril 09, 2019

    Automotive New Model Watch: Volvo’s Polestar 2

  • KPI of the Quarter in the Automotive Industry: Pre-orders and Sales Volume Forecasts

    Blog post

    Abril 09, 2019

    KPI of the Quarter in the Automotive Industry: Pre-orders and Sales Volume Forecasts

  • Video

    Março 26, 2019

    Maximizing Customer Lifetime Value in a Digital World

  • puzzle

    Blog post

    Março 12, 2019

    Market Outlook: How Mega-Deals Miss Their Targets

  •  Growth, Revenue, Profit: Commercial Challenges in the Chemical Industry for 2019

    Blog post

    Fevereiro 27, 2019

    Growth, Revenue, Profit: Commercial Challenges in the Chemical Industry for 2019

  • 2019 Trends and Developments – What Will Be Important for CEOs?

    Blog post

    Fevereiro 01, 2019

    2019 Trends and Developments – What Will Be Important for CEOs?

  • Video

    Janeiro 31, 2019

    What are the Main Challenges CEOs Have to Tackle in 2019?

  • Reflections

    Blog post

    Janeiro 25, 2019

    Wage Growth, Brexit, and Digitalization: 8 Trends Which Defined UK Pricing in 2018

  • Video

    Dezembro 17, 2018

    Simon-Kucher Corporate Video

  • pills popping out of a bottle

    Simon-Kucher Perspectives

    Setembro 06, 2018

    The UK Cancer Drugs Fund

  • aerospace

    Simon-Kucher Perspectives

    Setembro 06, 2018

    TopLine Power® in Aerospace and Defense

  • Video

    Setembro 03, 2018

    The Pricing Forum 2018: Highlights Reel From Our London Conference

  • Six initiatives to future-proof telco marketing for 2022

    Blog post

    Agosto 02, 2018

    Future-proof Telco Marketing: 6 Strategies & Best Practices

  • Will Pharma be "Singing the Blues" or is it just "Fake News"?

    Blog post

    Julho 12, 2018

    Will Trump’s Blueprint Have Pharma Singing the Blues or Is It Just Fake News?

  • Revenue Management Excellence

    Blog post

    Junho 20, 2018

    Revenue Management Excellence –Bringing up margins again in MiFID II/LsFIN

  • Revenue synergies: the key to M&A success

    Blog post

    Abril 11, 2018

    Revenue Synergies: The Key to M&A Success

  • Scale matters

    Blog post

    Março 29, 2018

    Surviving and Thriving in the Brexit Era: Scale Matters

  • The most obvious tactic is not always the right one

    Blog post

    Março 29, 2018

    Surviving and Thriving in the Brexit Era: The Most Obvious Tactic Is Not Always the Right One

  • One size does not fit all

    Blog post

    Março 29, 2018

    Surviving and Thriving in the Brexit Era: One Size Does Not Fit All

  • Brexit brochure

    Simon-Kucher Perspectives

    Março 26, 2018

    Surviving and Thriving in the Brexit Era

  • Music

    Success story

    Março 16, 2018

    Making the Music Royalty Cake Bigger – Implementing New Rules for Distributing Royalties to Music Authors

  • Swiss Banking

    Blog post

    Março 13, 2018

    What’s the Status Quo of Book Transformation at Swiss Banks?

  • MatchPro

    Blog post

    Março 09, 2018

    MatchPro® – Finding the Best Personality Match Between Customers and Relationship Managers

  • Optimizing prices and products

    Blog post

    Março 09, 2018

    Optimizing Prices and Products in Short-term Financing: Differentiation and Platform for Growth

  • Logistics startups are booming

    Blog post

    Março 02, 2018

    Logistics Startups Are Booming

  • HealthcareInsights

    Blog post

    Fevereiro 02, 2018

    Barbec(EU)’d Oncology Market Access – Part D(EU)x

  • Social Election

    Success story

    Fevereiro 02, 2018

    Driving Voter Participation – A Communicative Fee Against Low Interest and Criticism

  • HealthcareInsights

    Blog post

    Fevereiro 02, 2018

    Greater Reimbursement Opportunities for Innovative Therapies in China – An Analysis of 2017 National Drug Price Negotiations

  • profitability management

    Blog post

    Dezembro 08, 2017

    Profitability Management: The New El Dorado for the Banks

  • Banks survival

    Blog post

    Maio 31, 2019

    It’s Crunch Time! How Can Banks Survive in a MiFID II World?

  • Sales growth

    Blog post

    Dezembro 06, 2017

    Tax Overhaul Creates Strategic Decision Point for US Life Science Companies

  • graph on a tablet

    Simon-Kucher Perspectives

    Novembro 29, 2017

    Global Banking Assessment

  • Video

    Novembro 08, 2017

    Open Banking Creates Challenges and Opportunities for Financial Institutions

  • Banking - simon-kucher

    Blog post

    Outubro 18, 2017

    Banking in a Developing Country – Challenges in Papua New Guinea

  • Banking - simon-kucher

    Blog post

    Outubro 18, 2017

    The Right Way to Address Customer Needs – A Data-driven Market Campaign

  • Video

    Outubro 10, 2017

    [Feature] Hidden Champions Summit 2017: The Story Continues

  • Banking - simon-kucher

    Blog post

    Outubro 02, 2017

    Game Over: MiFID II Cost Disclosure Requirements Put Heavy Pressure on Margins. Here, Value Selling Is Key!

  • Video

    Setembro 26, 2017

    Hidden Champions Summit 2017: Dr. Georg Tacke on the Focus of Simon-Kucher – English Voiceover

  • Video

    Setembro 25, 2017

    Hidden Champions Summit 2017: Hermann Simon on the Hidden Champions Success Story – English Voiceover

  • solar panels

    Blog post

    Setembro 08, 2017

    Renewable Energy for Everyone?

  • spending and saving

    Simon-Kucher Perspectives

    Agosto 03, 2017

    Saving and Spending

  • increasing shareholder value

    Simon-Kucher Perspectives

    Agosto 03, 2017

    Increasing Shareholder Value in the Automotive Industry

  • banking interest rates

    Simon-Kucher Perspectives

    Agosto 02, 2017

    Deposit Remuneration With Negative Interest Rates

  • Video

    Julho 18, 2017

    Diversity at Simon-Kucher – Part 2

  • Video

    Julho 18, 2017

    Diversity at Simon-Kucher – Part 1

  • Tender management

    Success story

    Julho 17, 2017

    Tender Management

  • Video

    Julho 11, 2017

    Simon-Kucher & Partners Recruitment Video

  • Wealth advisory - simon-kucher

    Simon-Kucher Perspectives

    Junho 26, 2017

    Wealth Advice That Sells Itself – Why Presentation Matters

  • wealth advisory is dead - simon-kucher

    Simon-Kucher Perspectives

    Junho 26, 2017

    What Future for Wealth Advisory? The Choice Is Yours

  • Winning Tenders

    Blog post

    Maio 24, 2017

    Wising Up on Intelligence Gathering to Win Medtech Tenders

  • Medtech Barometer 2017

    Simon-Kucher Perspectives

    Abril 19, 2017

    Medtech Barometer 2017

  • retail

    Success story

    Março 31, 2017

    Efficient Marketing-Mix Management with Tool-based Decision Taking

  • banking

    Success story

    Março 31, 2017

    Strategic Capital Allocation

  • banking

    Success story

    Março 31, 2017

    PoS Optimization – Middle Eastern Bank

  • deposit portfolio

    Success story

    Março 31, 2017

    Deposit Portfolio Price Optimization

  • life sciences

    Success story

    Março 30, 2017

    Payer Contracting Framework for Global Pharma Player

  • chc

    Success story

    Março 30, 2017

    Optimized Trade Terms for Leading Consumer Healthcare Manufacturer

  • Video

    Março 03, 2017

    Diversity at Simon-Kucher – Part 3

  • Telecommunications

    Blog post

    Março 01, 2017

    Five Topline Initiatives for Telco Operators to Stay Ahead of the Game

  • Gamification - Simon-Kucher

    Blog post

    Janeiro 06, 2017

    Getting Back in the Game – A Challenge to Banks Looking to Grow Customer Engagement – Mortgage Finance Gazette

  • Simon-Kucher consulting

    Blog post

    Novembro 03, 2016

    Consulting in the Future: A Roadmap (Part I)

  • Why consumer healthcare companies need to look into European price management NOW

    Simon-Kucher Perspectives

    Novembro 22, 2016

    Why Consumer Healthcare Companies Need to Look Into European Price Management NOW

  • Video tiering

    Simon-Kucher Perspectives

    Novembro 22, 2016

    Video tiering

  • Trends, challenges and best practices

    Simon-Kucher Perspectives

    Novembro 22, 2016

    Trends, Challenges, and Best Practices

  • The future of saving

    Simon-Kucher Perspectives

    Novembro 22, 2016

    The Future of Saving

  • China’s economy has been facing severe headwind in the last few years. The GDP growth rate in Q3 2015 dropped below seven percent for the first time since 2009. Slower economic growth is becoming the new normal. Because the off-highway-vehicle industry highly depends on economic development, it is facing mounting challenges in terms of topline growth. Take construction equipment for example, the sales in 2014 dropped about 20 percent compared to 2012. Overcapacities in production inherited from periods of f

    Simon-Kucher Perspectives

    Dezembro 08, 2016

    Mystery Shopping in the Ocean Freight Market

  • Increase topline growth in the off-highway vehicle industry by optimizing spare parts prices

    Simon-Kucher Perspectives

    Outubro 14, 2016

    Increase Topline Growth in the Off-highway Vehicle Industry by Optimizing Spare Part Prices

  • Increase profitability with product change management

    Simon-Kucher Perspectives

    Novembro 22, 2016

    Increase Profitability With Product Change Management

  • How to maximize the ROI of your trade investments

    Simon-Kucher Perspectives

    Novembro 22, 2016

    How to Maximize the ROI of Your Trade Investments

  • Global forwarding mystery shopping

    Simon-Kucher Perspectives

    Novembro 22, 2016

    Global Forwarding Mystery Shopping

  • FDA's breakthrough therapy designation

    Simon-Kucher Perspectives

    Novembro 22, 2016

    The FDA's Breakthrough Therapy Designation

  • Closing branches

    Simon-Kucher Perspectives

    Novembro 22, 2016

    Closing branches

  • Three ways OTC manufacturers can boost their bottom-line

    Simon-Kucher Perspectives

    Outubro 07, 2016

    Three Ways OTC Manufacturers Can Boost Their Bottom Line

  • Video

    Outubro 17, 2019

    Simon-Kucher at a Glance

  • Robo Advisors Plus

    Simon-Kucher Perspectives

    Setembro 25, 2016

    Robo Advisors Plus

  • Rebuild Consumer Trust by Offering a Fair Deal

    Simon-Kucher Perspectives

    Setembro 23, 2016

    Rebuild Consumer Trust by Offering a Fair Deal

  • Video

    Setembro 14, 2016

    Simon-Kucher & Partners Pricing Strategy Forum 2016, Singapore

  • Video

    Setembro 14, 2016

    Simon-Kucher & Partners Pricing Strategy Forum 2016

  • Video

    Setembro 14, 2016

    Monetizing Innovation – Book Launch Event

  • Video

    Setembro 14, 2016

    Profitable Growth: Successful Companies Have Both

  • Video

    Setembro 14, 2016

    Focus On: Megatrends and Business Reality

  • Video

    Setembro 14, 2016

    Focus Area: Innovation and Implementation

  • Video

    Setembro 14, 2016

    Growth vs. Profit: Albert Baehny About Champions and Leaders

  • Video

    Setembro 14, 2016

    Growth vs. Profit: Reinhard Zinkann About Growth and Pricing

  • Video

    Setembro 14, 2016

    Growth vs. Profit: Georg Tacke Talks About the Right Innovation Process

  • Video

    Setembro 14, 2016

    Working@Simon-Kucher: Work and Family – Part 1

  • Video

    Setembro 14, 2016

    Working@Simon-Kucher: Work and Family – Part 2

  • Video

    Setembro 14, 2016

    Culture@Simon-Kucher

  • Video

    Setembro 14, 2016

    Working@Simon-Kucher

  • Video

    Setembro 14, 2016

    Simon-Kucher Warsaw 10-year Anniversary Conference, Dr Klaus Hilleke, Commercial Excellence

  • Video

    Setembro 14, 2016

    Hermann Simon: Globalia 2025 – The World of the Future

  • Video

    Setembro 14, 2016

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