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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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Simon-Kucher blog

Satış Stratejisi

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Mayıs 08, 2018

Sales Series Part 3: Translating Customer-centric Strategies Into Success

So you've no room to grow

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Ekim 29, 2018

So, You've No Room to Grow... or Have You?

Sales in a Digital Age - Reengineering your Sales DNA

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Nisan 26, 2018

Sales Series Part 1: Reengineering Your Sales DNA

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    Şubat 01, 2021

    Home-charging for Electric Cars: Customer Awareness is Key

  • 4 key commercial trends that shape the future

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    Aralık 08, 2020

    Industrial Electronics & Automation: 4 Key Commercial Trends That Shape the Future

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    Kasım 30, 2020

    8 Dos and Don’ts of Tender Strategy and Execution in Pharma

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    Ocak 31, 2021

    4 Steps to Increase Profitability in Wholesale with Successful Private Labels

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    Ekim 08, 2020

    Future Growth from Service-based Offerings for Chemicals Companies

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    Ekim 08, 2020

    Building Materials and Technology: Future Growth from Service-based Offerings

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    Eylül 23, 2020

    Agile Sales: Remain Close to Remote Customers during the Second Wave of this Resurgent Crisis and Beyond

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    Şubat 03, 2020

    Professional Negotiation Management: 4 Steps to Improve Your Sales Potential

  • Medical technologies

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    Aralık 20, 2019

    Global Pricing Study 2019 - Focus Medtech: High Price Pressure, Limited Use of Digital Solutions

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    Kasım 14, 2019

    Out of the Box Learnings for Chemical Companies: How the Software Industry Optimizes Product Packaging

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    Eylül 26, 2019

    Value Selling with the Simon-Kucher Value Calculator

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    Ağustos 29, 2019

    UAE: “Sin Tax” on Sweetened Drinks and E-Cigarettes – How Should the Industry React?

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    Ağustos 13, 2019

    Sales Steering in Construction: Too Reactive, Too High Level, and Not Actually “Steering”

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    Ağustos 09, 2019

    Managing Revenue for Profitable Growth: Designing Trade Terms to Develop Trade Partners

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    Temmuz 29, 2019

    How to Deal with Digitalization: The Future of Automotive Supplier Sales

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    Temmuz 26, 2019

    Managing Revenue for Profitable Growth: Optimizing Promotions on a Global Level

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    Temmuz 19, 2019

    Managing Revenue for Profitable Growth: Developing a Global Pricing Strategy

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    Temmuz 18, 2019

    Chemical Companies: “Sales Teams Require New Steering Methods”

  • How to defend price by backing up the buying center

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    Mart 19, 2019

    How to Defend Price by Backing Up the Buying Center

  • Don't just digitise, monetise!

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    Şubat 12, 2019

    Sales Enablement Tools, a Path to Growth

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    Ocak 28, 2019

    2019 New Year’s Resolutions – Five Quick Wins for More Sales

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    Temmuz 10, 2017

    Region-specific Sales Strategy and Organization

  • Sales & Pricing Initiatives

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    Mart 20, 2017

    7 Cornerstones of Successful Sales and Pricing Initiatives

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    Eylül 14, 2016

    Commercial Policy for Consumer Goods

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The Rating Economy - Global Survey
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Company brochure: "Your Roadmap to Profitable Growth"

Gaining TopLine Power® through pricing, marketing and sales.

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

Simon-Kucher Rating Economy - Hands holding blocks of ratings
The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.