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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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ebook

Blog post

Mart 09, 2021

E-books: Publishers are Decreasing Prices in Spite of Consumers’ Willingness to Pay More

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Blog post

Ekim 27, 2020

Global Gaming Study: The Future of Gaming is Subscription

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Blog post

Ağustos 28, 2020

Podcast Monetization: How Consumer Preferences Differ Internationally

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Blog post

Ağustos 26, 2020

Global Gaming Study: More Gamers Spending More Money in COVID lockdowns – Which Publishers Will Benefit?

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Mart 09, 2020

Coronavirus Impact: How Should Industries Respond to COVID-19?

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Simon-Kucher Perspektif

Temmuz 30, 2019

Digitalization in the Publishing Industry

Music

Success story

Mart 16, 2018

Making the Music Royalty Cake Bigger – Implementing New Rules for Distributing Royalties to Music Authors

Digitalization in the media industry

Blog post

Ağustos 29, 2017

Digitalization in the Media Industry

media

Success story

Mart 28, 2017

Smart Pricing for Yellow Pages Directory

Video tiering

Simon-Kucher Perspektif

Kasım 22, 2016

Video tiering

How Amazon beats competitors with ‘Tesco’ tactics

Simon-Kucher Perspektif

Kasım 22, 2016

How Amazon Beats Competitors with Tesco Tactics

Global Pricing Study 2012 key results

Simon-Kucher Perspektif

Kasım 22, 2016

Global Pricing Study 2012

Just how digital are newspapers and magazines today?

Simon-Kucher Perspektif

Temmuz 11, 2016

Just How Digital Are Newspapers and Magazines Today?

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This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

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A Practical Guide to Pricing
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Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study
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The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility
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The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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A Practical Guide to Pricing
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Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

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A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.