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A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

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Simon-Kucher blog

数字化转型

Digital Transformation Pricing

Blog post

一月 17, 2019

Digital Transformation – A New Way of Working

The 5 Myths of Digitalization

Blog post

六月 27, 2017

The 5 Myths of Digitalization

Disrupting or being disrupted?

Simon-Kucher Perspectives

十一月 22, 2016

Disrupting or Being Disrupted?

Digitalization

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十二月 08, 2017

Humans Set the Boundaries of Digitalization Themselves

  • studies

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    二月 25, 2021

    Digital Healthcare: How Life Sciences Companies can Leverage the “New Normal” in Digital Engagement

  • fitness

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    一月 29, 2021

    Fitness Market Under Pressure: 7 Winning Strategies to Survive in 2021 and Beyond

  • healthcare

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    一月 31, 2020

    Digitalization in Healthcare: Trends and Challenges in 2020

  • a tower made of cubes

    Blog post

    十一月 28, 2019

    Global Pricing Study: Make Better Use of Investments in Digitalization Initiatives

  • Tablet on a table

    Blog post

    十一月 21, 2019

    Virtual Healthcare: Are Amazon and Other Tech Giants Taking Over the Industry?

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    Simon-Kucher Perspectives

    七月 30, 2019

    Digitalization in the Publishing Industry

  • Digital help for customer

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    六月 03, 2019

    Digitalization and Services - Excessive Digitalization Risks Scaring Off Customers

  • How to Succeed in Digital Transformation

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    三月 26, 2019

    How to Succeed on the Rocky Road to Digital Transformation

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    二月 26, 2019

    The Main Success Factors for Managing Digitalization

  • Nothing in Marketing and Sales will stay the same

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    八月 14, 2018

    Sales Is Dead, Long Live Alexa?

  • digitalization

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    十月 30, 2017

    Digitalization in the Container Shipping Industry

  • Digitalization in the chemical industry

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    九月 05, 2017

    Digitalization in the Chemical Industry

  • Digitalization in the machinery sector

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    八月 22, 2017

    Digitalization in the Machinery Sector

  • Digitalization in the energy sector

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    八月 08, 2017

    Digitalization in the energy sector

  • Digitalization in the retail sector

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    八月 01, 2017

    Digitalization in the Retail Sector

  • Digitalization in the life sciences industry

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    七月 25, 2017

    Digitalization in the Life Sciences Industry

  • Digitalization in the logistics sector

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    七月 18, 2017

    Digitalization in the Logistics Sector

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    九月 14, 2016

    Focus On: Megatrends and Business Reality

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The Rating Economy - Global Survey
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Company brochure: "Your Roadmap to Profitable Growth"

Gaining TopLine Power® through pricing, marketing and sales.

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TopLine 2020

This two-day conference, taking place in Amsterdam on June 23-24, 2020, is designed for those who want to ensure sustainable profits and satisfied customers in a digital world. If you’re in a role that focuses on growth strategies, marketing, product development, pricing, or sales, you can’t miss TopLine 2020!

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing…

Simon Kucher Global Pricing Study
Simon Kucher Global Pricing Study

The Global Pricing Study evaluates the pricing and growth strategies of companies across all industries worldwide. The…

Surviving the resurgent crisis with commercial agility
Surviving the resurgent crisis with commercial agility

The one trait that will separate the winners from the rest in this crisis is what we call commercial agility: the ability…

Featured

A Practical Guide to Pricing
A Practical Guide to Pricing

Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.

Simon-Kucher Rating Economy - Hands holding blocks of ratings
The Rating Economy - Global Survey

A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.

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Have You Fully Unlocked Your Sales Potential?

Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!

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Find out your digitalization score!

Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.