Is launching a value brand the most effective strategy for your product? A guide for making a “go-no-go” value brand launch decision by thoughtful consideration at each step of the process. More ►
Recent Developments in Global Pricing & Market Access
An analysis of country-level pricing and reimbursement trends resulting from changing policy and political climates.More ►
CMED: The "Curupira" of Brazil's Pharma Market
Gain insight into CMED’s elusive decision-making process through a retrospective study evaluating clinical and economic criteria and list prices at launch for a selection of innovative drugs in Brazil.More ►
German AMNOG Price negotiation black box: Which factors contribute the most to achieve a price premium over the comparator?
There is a lot at stake when it comes to achieving the deserved price for innovative pharmaceuticals in Germany in the post-AMNOG market. Understanding the level of impact of different factors on the achievable price is crucial when developing a launch strategy in Germany.More ►
In recent years, the PE industry has benefited from a record high in investments; however, this success comes at a price. Seize the opportunity to hear from experts on how to achieve value creation through topline growth.
Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing
How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable business is much more than one great idea. Learn more about why a clever monetization strategy is a key element to unicorn
Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.
A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.
Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!
Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.