There's one thing that majority of companies worldwide can agree on: digitalization is revolutionizing the economy. Nine out of ten companies consider digitalization relevant for their business. Yet exactly how they can make the most of the digital revolution's opportunities is a question often met with perplexity. More ►
Rethinking price wars. Disruptive forces are reshaping how they start, get fought and get resolved
Roughly half of all companies around the world think they are involved in a price war. In almost 90 percent of those cases, they think someone else started the price war.More ►
Promotion Excellence: A step-by-step process to develop effective promotions
In today’s competitive retail environment, promotions play a pivotal role in achieving the desired objectives for brands and categories for both manufacturers and retailers.More ►
Outlier Repair: The Quickest Win in B2B Pricing
A straightforward approach for identifying and improving the worst price agreements in your client portfolio. More ►
In the Press
Take the Pokemon Go approach to bank sales American Banker Wei Ke, a partner at consultants Simon-Kucher, discusses the reasons for Pokemon Go's wild success and how banks should use the app to support their digital revenue strategies. More ►
Monetizing Innovation: Designing the product around the price Products that count Companies invest billions of dollars in designing new products every year, but more than 70% of those products fail to monetize effectively. What a waste! “It doesn’t have to be this way. And it needs to stop.” More ►
UniCredit has a bold plan for itself despite ECB troubles: Pro CNBC Gianluca Corradi, head of UK banking practice, Simon-Kucher & Partners, says that UniCredit's strategic planning involves no fancy finance. More ►
Simon-Kucher appoints 16 new partners
Simon-Kucher & Partners has appointed sixteen new partners, effective January 1, 2017. This raises the total number of partners to 97. The large number and international mix of the newly elected executives reflects Simon-Kucher’s global expansion.More ►
Simon-Kucher surpasses the 1,000 employee mark
The year 2017 started exceptionally well for the global strategy and marketing consultancy Simon-Kucher & Partners. Just six weeks into the year, staff numbers surpassed the 1,000 mark. More ►
In recent years, the PE industry has benefited from a record high in investments; however, this success comes at a price. Seize the opportunity to hear from experts on how to achieve value creation through topline growth.
Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing
How are unicorns able to grow their business to a valuation of over one billion dollars? The recipe to a profitable business is much more than one great idea. Learn more about why a clever monetization strategy is a key element to unicorn
Pricing is a game of intelligence. Ready to start playing it? Then download our free ebook A Practical Guide to Pricing now! It discusses the many reasons why pricing is important, and share expert insights and tips for overcoming the top pricing challenges.
A global study on the “rating economy” shows that product ratings are growing in importance, impacting shopping behavior and brand loyalty. Find out what this means for companies and how they currently deal with this development.
Want to ensure your sales effectiveness is better than others in your sector? Take our five-minute Sales Opportunity Self-assessment to learn how your company can easily improve its sales performance. Launch the assessment now!
Digital maturity is fundamental to the success of your company. But only by pairing it with advanced digital monetization are you becoming a Digital Champion. We developed the Digital Maturity & Monetization Score (DMMS), to help you evaluating your company’s digitalization performance.