Nicolai is a Senior Partner. He specializes in fundamentally changing his client's growth trajectory by addressing strategic growth levers in large scale commercial transformation programs.
Nicolai has successfully executed +100 commercial transformation programs in his more than 20-year long career as a strategy consultant. He has an in-depth understanding of how to successfully ensure long term revenue and profit growth through well designed strategic “fund the journey” programs.
Nicolai co-authored Sæt Prisen Rigtigt and The Demand Revolution: How Consumers Are Redefining Sustainability and Transforming the Future of Business.
He has also written numerous articles on commercial topics including sustainability and consumer behavior. He is a sought-after guest lecturer and speaker at conferences, networking engagements, and business schools, and often appears on television as an expert on consumerbehavior and trends.
He is particularly passionate about sustainability and helping companies leveraging this massive consumer driven megatrend to win market share and create long lasting competitive advantages, while facilitating the transition to a carbon neutral future.
Apart his career in Consulting he works actively as business angel, board member and advisor to scale-up companies, especially within the sustainability space.
