Simon-Kucher is proud to be a presenting sponsor of the Annual B2B Pricing & Commercial Excellence Summit America 2026.
Taking place September 14–16 in New York City as part of American Pricing Week, this premier summit brings together senior pricing, commercial excellence, sales, finance, revenue operations, and monetization leaders from across B2B industries. Attendees will explore the latest strategies in pricing, AI-driven decision-making, commercial transformation, profitability optimization, and revenue growth through expert-led sessions, interactive discussions, and peer networking.
Simon-Kucher is excited to support this event and connect with industry leaders to share insights on the future of pricing and commercial excellence while exploring innovative strategies to drive sustainable, profitable growth.
Simon-Kucher experts will lead two sessions at this year’s summit. Explore what’s on the agenda below and stayed tuned for more updates.
Workshop | The AI value playbook: Winning in the agentic era
Date: Monday, September 14, 2026
Time: 4:00 p.m. ET
Speakers: Meghana Gudur, Director & Jack Benson, Senior Manager
- Diagnosing disruption and defensibility: Assess how agentic AI is changing competitive moats and identify where to strengthen positioning or adapt the commercial model
- Commercializing new AI value: Determine how AI offerings should be packaged and when seat, hybrid, usage, credit, or outcome-based models best capture value
- Making the model work in practice: Understand what needs to change across pricing, product, sales, finance, systems, and customer workflows to successfully scale new models
Keynote | Built to last: Maintaining commercial muscle in an uncertain world
Date: Tuesday, September 15, 2026
Time: 9:45 a.m. ET
Speaker: Sam Bristol, Senior Director
- Building commercial capabilities that remain resilient through market volatility and uncertainty
- Balancing executional discipline with the agility to respond to changing costs, demand, competition, technology, and customer WTP
- Moving beyond one-off pricing initiatives and crisis responses to build sustained B2B performance across cycles
