joel samuel

Über Joel

Joel is a partner in Simon-Kucher’s Boston office in the Software, Internet & Media practice with a focus on software.

He has been with the company since 2012 and specializes in enabling organizations to optimize their pricing, sales, and marketing to facilitate commercial growth. He is an expert on packaging, pricing, and sales strategies for both self-service and sales-led commercial motions.

His projects enable executives to drive growth by enhancing their offer structure, price models, metrics, and levels and by equipping sales and marketing teams with the tools they need to enable strategies effectively. He consults for software/XaaS companies across deployment methods (cloud-hosted and self-hosted) as well as open-source software and those that balance multiple deployment offers.

He received his master’s in international management with a specialization in international business from IE Business School and earned his BSc in marketing from the Robert H. Smith School of Business at the University of Maryland, College Park.