Webinar

Japan and South Korea P&MA: Evolving trends and market insights

Tuesday, September 30, 2025
japan

As pharmaceutical markets in Asia continue to evolve, Japan and South Korea stand out as two of the most dynamic and influential markets shaping the regional Pricing & Market Access (P&MA) landscape. With recent reforms, shifting payer expectations, and new access challenges, understanding these markets is critical to stay ahead.

Join the next episode of the Simon-Kucher Better Market Access webinar series to explore the latest policy developments, market dynamics, and strategic implications for pharma in Japan and South Korea. In this session, our local experts will deliver strategic insights to help you navigate complex regulatory frameworks and capture new opportunities for growth. 

This webinar will cover:

  • Recent policy changes and reimbursement framework updates in Japan and South Korea
  • Key market drivers, payer expectations, and stakeholder dynamics
  • Emerging challenges for pharmaceutical companies and how to overcome them
  • Opportunities for optimizing market access strategies in the APAC region 

Event details:
September 30 | 10:00 - 11:00 a.m. CEST; 4:00 - 5:00 p.m. JST 

This event is free of charge. Register now and don’t miss the opportunity to refine your P&MA strategy and stay ahead in Asia’s most dynamic markets. 

Event details
  • Webinar
  • Tuesday, September 30, 2025
  • 10:00 - 11:00 CEST

Speakers

Partner
Tokyo, Japan
Senior Director
Seoul, South Korea

Contact

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