Simone is a Senior Partner in Frankfurt and the Head of Commercial Strategy Pharma & Biotech at Simon-Kucher.
Before joining the company, she was the vice-president of brand and commercial strategy and launch excellence at IQVIA, where she worked for 13 years. Before that, she gained experience as a consultant at Capgemini for six years. She also worked as a postdoctoral fellow at the NCI/NIH and as a dermatologist at university hospitals in Heidelberg and Homburg in Germany, as well as at several dermatology clinics. She has held a position as an independent director of a stock-listed ophthalmology gene therapy company since 2017.
Simone specializes in strategic pharmaceutical commercialization, launch, and brand excellence, portfolio and lifecycle management, including go-to-market strategies, P&MA strategies, product lifecycle strategies, and orphan diseases. She has supported many of the current top 20 pharma and medtech companies in successfully planning and commercializing their healthcare innovations in Europe and the US.
Simone has published a number of articles and white papers on launch excellence and coauthored the IQVIA Launch Excellence series. She has also published several white papers on commercial and marketing strategy in industry executive journals as well as more than 30 peer-reviewed publications.